Director of Marketing

What to Expect: Working at Ampa is a rare chance to help transform global mental health and save millions of lives — a level of impact that demands deep commitment. Success here requires resilience, adaptability, and the discipline to put in long hours. If you thrive in a high-intensity, fast-changing environment and want your work to truly matter, you may do the best work of your life here.

Role Overview:
We’re looking for a highly experienced Director of Marketing to build and lead Ampa’s entire marketing function. This person will own growth, demand generation, PR, conferences, communications, and market development — with a primary focus on driving B2B clinic adoption and pipeline growth.

This is a hands-on leadership role for someone who knows how to build marketing from the ground up in a fast-scaling medical device company. You should have a proven track record generating revenue and market awareness in complex B2B healthcare sales environments, particularly selling into clinics, provider groups, or healthcare enterprises.

Initially, this role will directly execute across multiple functions. You will build and lead the broader marketing organization, including growth marketing, events, lifecycle/email marketing, social media, and marcomm hires.

We are looking for a true marketing leader — someone strategic enough to define the vision, but operational enough to execute at a high level in a lean startup environment.

What You’ll Do:

Own B2B Growth & Pipeline Generation

• Build and lead Ampa’s B2B marketing strategy focused on clinic acquisition and provider adoption
• Own marketing-sourced pipeline 
• Develop and optimize multi-channel lead generation and nurture campaigns across LinkedIn, paid media, outbound marketing, email, webinars, conferences, and partnerships
• Create scalable nurture and lifecycle programs that convert awareness into qualified opportunities
• Partner closely with Sales to improve funnel conversion, lead quality, attribution, and revenue outcomes

Lead Brand, PR & Market Communications

• Own Ampa’s PR, communications, and market positioning strategy
• Drive thought leadership initiatives that establish Ampa as a category leader in neurotechnology and mental health treatment
• Develop press releases, executive communications, announcements, provider-facing messaging, and customer stories
• Oversee social media and digital presence to ensure consistent, high-quality storytelling and market visibility
• Develop strategies to improve visibility across AI and LLM-driven discovery platforms

Own Conferences & Field Marketing

• Lead Ampa’s conference and event strategy across clinical, healthcare, and industry events
• Build high-ROI conference programs that generate pipeline and strengthen strategic relationships with quantified results.
• Manage pre-event outreach, onsite activation, and post-event conversion workflows
• Identify speaking opportunities, partnerships, and industry collaborations that increase credibility and awareness

Build the Marketing Organization

• Establish the foundation for Ampa’s long-term marketing function, infrastructure, and processes
• Initially execute across growth marketing, marcomm, conferences, social media, lifecycle/email marketing, and content
• Over time, recruit and lead a high-performing marketing team across these functions
• Build reporting systems, KPIs, and dashboards to measure growth efficiency and campaign performance

What We’re Looking For:

• 8+ years of experience in B2B marketing, growth marketing, or demand generation leadership
• Proven and quantifiable track record driving revenue growth in medical device, healthtech, SaaS, or healthcare technology companies
• Strong experience marketing into clinics, physician groups, provider organizations, or healthcare enterprises
• Demonstrated ability to both lead strategy and execute hands-on in fast-paced startup environments
• Expertise across demand generation, PR, marcomm, conferences/events, digital marketing, and lifecycle marketing
• Strong operator with deep knowledge of HubSpot, LinkedIn Ads, Google Ads, CRM systems, and marketing analytics
• Exceptional communication and storytelling abilities across executive, clinical, and commercial audiences
• Experience building and scaling marketing teams is strongly preferred
• Bonus: experience in neurotechnology, mental health, or mission-driven healthcare companies
• Bonus: strong sense for design and aesthetics in digital and physical assets

Why Join Ampa?

• You’ll build and lead the marketing organization at one of the most promising neurotechnology startups in healthcare
• Your work will directly accelerate clinic adoption and expand access to transformative depression treatment
• You’ll join a small, high-performing team where execution matters and impact is immediate
• Competitive compensation, significant equity upside, and benefits

Logistics:

• Work Mode: Remote
• Location: United States (Pacific Timezone Preferred)
• Compensation: $180-$230K base + strong equity
• Employment Type: Full-time / Permanent