Director, Events

 Posted 16 hours ago
     
10+ years experience
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AI Summary

Lead the divisional event ecosystem, including tradeshows, hosted experiences, and executive programs to drive business outcomes and pipeline. Manage the event team, budgets, and ROI reporting while aligning event strategy with division go-to-market priorities.

Who are we?

Buyers Edge Platform stands at the forefront of revolutionizing the food service industry through technology, purchasing power and partnerships. We are dedicated to empowering stakeholders across the entire foodservice ecosystem (operators, distributors, manufacturers) with efficiency and unprecedented visibility. With a diverse portfolio of over a dozen brands, our mission is clear: to reduce costs, streamline the foodservice supply chain, and propel the industry from manual to automated.  

Today, we are one of the largest players in foodservice, with over 200K operator locations across North America and over $50 billion of aggregated spend volume. Our commitment to food service excellence is proven in four distinct areas of value: Digital Procurement Network, Fresh Solutions, Supply Chain Management, and Software. Buyers Edge Platform is not just a provider – we are a strategic partner on the journey towards a more efficient, connected, and automated future for the foodservice industry.

This position is remotely based.  We are unable to offer work sponsorship for this role. 

As a Director, Events, you own the divisional event ecosystem - from tradeshow strategy and hosted experiences to executive programs and sales-driving activations. You are the operational backbone and strategic partner who ensures every event investment maps to measurable business outcomes. You report to the VP, Events and work shoulder-to-shoulder with division leadership, sales teams, and brand partners to translate go-to-market priorities into event programs that move pipeline and reinforce BEP's position as the most valuable partner in the room. You build the processes, frameworks, and team capabilities that make flawless execution repeatable and ROI visible. You are equal parts strategist, operator, and people leader - someone who can align a division event calendar to a north star, hold a team accountable to outcomes, and still get into the details when it matters. This is not an event coordinator role scaled up; it is a leadership role for someone who thinks in programs, manages through ambiguity, and delivers results across a complex, high-velocity portfolio.

Your impact:

  • Lead division event strategy and execution: Own tradeshows, hosted events, conferences, and executive experiences aligned to division priorities. Translate enterprise event strategy and division go-to-market plans into scalable event programs and operational processes.
  • Manage division event team: Lead team prioritization, performance management, coaching, and workflow execution. Support both remote and in-person team members.
  • Drive division event ROI strategy: Define lead tracking, attribution, and ROI reporting requirements aligned to division goals. Work with Sales Operations and Revenue teams to establish measurement frameworks and sales handoff processes. Hold event execution accountable to ROI targets and post-event analysis.
  • Own division event budgets: Manage forecasting, reconciliation, vendor management, and budget accountability. Identify cost optimization and efficiency opportunities.
  • Manage division event portfolio: Own event calendar, prioritization, staffing, and resource allocation. Lead operational oversight for division events. Escalate strategic, reputational, or budgetary risks to Head of Events.
  • Serve as division events partner: Be primary point of contact for division leadership, sales teams, and brand partners. Align event strategy to division north star and business outcomes.
  • Drive operational excellence: Identify and implement process improvements, workflows, and systems that scale division event execution.

What you bring? 

  • 8-12+ years in experiential marketing, tradeshow management, hosted events, or event leadership
  • Proven ability to manage event portfolios in complex enterprise environments
  • Strong operational and project management skills; expertise in ROI tracking, reporting, and scalable workflows
  • People management experience; ability to lead, coach, and develop teams
  • Strong stakeholder management and executive communication abilities
  • Experience managing budgets, vendors, and cross-functional partnerships
  • Familiarity with CRM systems, event technology platforms, and marketing automation
  • Ability to operate independently while aligning to enterprise strategy
  • Bachelor's degree in Marketing, Event Management, Business Administration, Communications, or related field preferred
  • Travel: 25-40% depending on event calendar and business needs

Not sure you meet every qualification? Studies show that diverse applicants often hesitate to apply unless they check every box. At Buyers Edge Platform, we value authenticity and inclusion—if you're excited about the role, we encourage you to apply. You might be exactly who we’re looking for!

What's In This For You:

  • Great benefits from day one. We offer medical, dental, vision, FSA, company-paid life insurance, and more—plus a 401(k) with company match.
  • Grow with us. Enjoy strong training, development, and competitive pay.
  • Work-life balance. Our flexible PTO policy lets you take time when you need it—no accrual required.

 

We welcome all.

We are committed to creating a diverse environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and pregnancy-related conditions), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information, or any other characteristic protected by applicable federal, state or local laws and ordinances.

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