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AI Summary
The specialist will design, build, and maintain core digital properties, including landing pages and templates using WordPress and HubSpot. They are also responsible for optimizing site performance and visibility through SEO and Generative Engine Optimization (GEO) strategies.
Digital Marketing Web Specialist Remote (US Only, excluding California, Hawaii, and Alaska) • Full-Time • Ever.Ag
About the Role
Ever.Ag is on a mission to empower agricultural supply chains to feed a growing world — and our website is central to that story. As our Digital Marketing Web Specialist, you'll own the design, build, and continuous improvement of our core digital properties. This isn't a "keep the lights on" role. You'll craft pixel-perfect experiences, ship landing pages that convert, and help ensure Ever.Ag shows up powerfully wherever customers are searching — including AI-driven platforms like ChatGPT, Perplexity, and Google AI Overviews.
You'll work closely with demand generation, content, and design teams in a fast-moving environment where your craft is visible, your impact is measurable, and clean code is genuinely celebrated.
What You'll Do
Web Design & Front-End Development
- Design and build web pages and landing pages using HTML, CSS, and JavaScript — with clean, maintainable code you're proud of.
- Develop and maintain page templates, layouts, and components within WordPress using the Divi builder.
- Translate Figma mockups and wireframes into responsive, pixel-perfect web pages across devices and browsers.
- Author and publish content across the site, ensuring brand alignment, accuracy, and a consistent voice.
- Uphold and evolve our design system: typography, color, spacing, and reusable components.
- Ensure accessibility, cross-browser compatibility, and mobile responsiveness on every page.
HubSpot & CMS Management
- Build and manage landing pages, forms, CTAs, and email templates in HubSpot.
- Maintain HubSpot CMS modules and theme elements that power our marketing campaigns.
- Support the integration between HubSpot and WordPress for seamless lead-gen workflows.
- Oversee day-to-day platform operations: updates, content edits, and site maintenance.
SEO, GEO & Performance
- Implement on-page SEO best practices: metadata, heading hierarchy, structured data, and image optimization.
- Apply Generative Engine Optimization (GEO) strategies so Ever.Ag content surfaces accurately in AI-driven search (ChatGPT, Google AI Overviews, Perplexity, and beyond).
- Structure content with clear, authoritative, citation-friendly formatting to maximize visibility in AI-generated responses.
- Monitor Core Web Vitals, page speed, and technical health using standard analytics and web tools.
- Conduct QA across pages and campaigns to ensure accuracy and a polished experience every time.
UX & Visual Production
- Create wireframes, page layouts, and design prototypes in Figma.
- Improve navigation, CTAs, and conversion pathways based on user behavior and data.
- Collaborate with content and marketing to produce visually compelling, on-brand digital experiences.
- Support creative production of graphics, banners, and web visual assets.
Cross-Functional Collaboration
- Partner with demand gen, content, social, and design teams on web-driven campaigns.
- Coordinate with vendors and developers on infrastructure or complex feature work.
- Support integration of websites from acquired companies into the Ever.Ag digital ecosystem.
What You Bring
- Bachelor's degree in web design, digital media, marketing, communications, or a related field — or equivalent hands-on experience.
- 2–4+ years of experience in web design, front-end development, or web authoring.
- Proficiency in HTML, CSS, and JavaScript for building and editing web pages.
- Experience designing and prototyping in Figma.
- Hands-on experience with WordPress and the Divi page builder — creating and editing pages, templates, and modules.
- Working knowledge of HubSpot CMS: landing pages, forms, CTAs, and email templates.
- Familiarity with SEO fundamentals and GEO strategies for AI-driven search visibility.
- Sharp eye for layout, typography, and visual consistency — you notice when something's 2px off.
- Ability to manage multiple projects and deadlines in a fast-paced marketing environment.
- Backend experience (PHP, Python, or similar) is a plus.
Who Thrives Here
You'll fit right in if you:
- Take pride in clean, well-structured code and polished, on-brand design — and cringe at sloppy markup.
- Design with the audience in mind: you think about journeys, not just pages.
- Love collaborating across teams to deliver unified, high-impact digital experiences.
- Adapt quickly across tools, platforms, and shifting priorities.
- Proactively solve problems before they become blockers.
- Geek out on optimization, new web techniques, and digital best practices.
Who you will be working for
Ever.Ag offers innovative AgTech solutions and services that empower agriculture, food, and beverage supply chains to feed a growing world. The breadth of the portfolio is uniquely capable of supporting the complex needs of companies involved in dairy, livestock, crops, and agribusiness. With decades of experience and industry-leading innovations, our technology, risk management, and market intelligence provide our customers with the tools and insights they need to operate more efficiently, sustainably, and strategically across every stage of the supply chain.
We welcome candidates from all backgrounds to contribute their unique perspectives to our team. Your success is our success!
Please visit our webpage to learn more about us News.Ever.Ag and https://www.ever.ag/
Please note, at this time, Ever.Ag does not hire candidates residing in California, Hawaii, or Alaska.
Attention Search Firms / Third-Party Recruiters: Ever.Ag is not seeking assistance or accepting unsolicited resumes for this role. Resumes submitted without a valid written search agreement are the sole property of Ever.Ag; no fee will be paid if a candidate is hired.
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