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My VA Support, Inc.

Digital Marketing Strategy - Sales Focus

Posted 2 months ago
2-5 years experience
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AI Summary

Plan and execute sales-focused digital marketing campaigns including email drips and lead nurturing strategies. Collaborate with the sales team to optimize funnel performance and create conversion-driven content.

This is a remote position.

We’re looking for a strategic marketer with a strong sales-driven mindset to lead and execute digital marketing initiatives focused on revenue growth. This role blends high-level strategy with hands-on execution in email marketing, sales funnel creation, and content campaigns tailored to convert.

Key Responsibilities:
  • Plan, develop, and execute sales-focused marketing campaigns, including email drips, reminders, and lead nurturing strategies.
  • Create persuasive and conversion-driven content across channels (email, landing pages, ads, etc.).
  • Collaborate closely with the sales team to align messaging and enhance funnel performance.
  • Analyze performance metrics and optimize campaigns based on data insights.
  • Leverage tools like HubSpot, Mailchimp, ActiveCampaign, and other CRM/automation platforms.


Requirements

  • Proven experience in strategic marketing with a sales focus, particularly in the U.S. market.
  • Deep understanding of email marketing strategies, including A/B testing, segmentation, and drip campaigns.
  • Strong copywriting skills for sales-focused messaging and content.
  • Fluent in English (C1/C2 level) – professional grammar and tone are a must.
  • Experience working with KPIs like CTR, open rate, conversion rate, ROI.
Nice to Have:
  • Spanish language proficiency.
  • Familiarity with SEO for sales copy, content automation, and audience segmentation.



Benefits

  • 100% work from home
  • Weekends off
  • Structured work schedule
  • Payment based on Experience and Expectations


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