Digital Marketing Coordinator

Location: Remote available, with preference for candidates near Greenville, SC

Reports to: Senior Director of Digital Strategy

The Opportunity

We’re hiring a Digital Marketing Coordinator to partner closely with our creative and strategy teams on multi-channel campaign strategy for our clients.

You’ll be hands-on in the planning, execution, and optimization of digital campaigns, working as a true partner in shaping client outcomes. The ideal candidate is detail-oriented, analytical, and energized by getting into the work.

Who You Are

• You turn complex marketing data into clear strategic recommendations.
• You are detail-oriented, with a strong command of performance metrics and reporting.
• You communicate well and are comfortable partnering directly with clients and cross-functional teams as a peer.
• You are comfortable navigating and connecting a broader marketing tech stack beyond the core platforms.
• You are energized by getting into the work, not just directing it.

Core Responsibilities

Campaign Strategy & Planning

• Help to shape multi-channel campaign strategy alongside our creative and strategy teams, from planning through optimization.
• Work closely with the team to Track platform best practices and industry trends, contributing to strategy conversations across accounts.

Execution & Optimization

• Partner on the setup, testing, and launch of digital marketing campaigns, ensuring quality and consistency across platforms.
• Both independently and in coordination with the broader team, design and run data-driven testing programs for ads, email, and landing pages to continuously improve KPIs.

Measurement & Reporting

• Own performance reporting, turning KPI data into clear, actionable recommendations for own campaigns. 
• Own conversion tracking setup and maintenance across accounts (Google Tag Manager, pixels, etc.), ensuring clean, reliable data flows into reporting and decision-making.

Collaboration & Client Partnership

• Collaborate with creative, strategy, and account teams to keep execution aligned with client business goals.

What We Are Looking For

• 3+  years of experience in digital marketing roles, with a demonstrated track record of managing campaigns and strategies independently.
• Proven experience managing paid advertising platforms (Google Ads, Meta Ads, etc.) at scale.
• Advanced understanding of digital analytics platforms (Google Analytics, HubSpot, etc.), including hands-on conversion tracking.
• Strong analytical skills, with the ability to turn complex marketing data into clear strategic recommendations.
• Excellent communication skills and the ability to partner directly with clients and cross-functional teams.
• Bachelor’s degree in Marketing, Communications, Business, or a similar data-related field; equivalent experience considered.
• Nice to have: Google Certifications, Meta Certifications, or similar.

Full-Time Benefits

• Medical, dental, vision, and short- & long-term disability insurance
• Great vacation and benefits package
• Retirement plan with employer match
• Team Activities
• Fun & Encouraging Culture
• So much more