Digital Advertising Manager, Retail Media Paid Search
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AI Summary
The manager will execute and optimize paid search advertising campaigns across various retail media platforms, managing campaign builds, budgets, and performance reporting to meet client goals. This role involves analyzing results, providing actionable recommendations, and partnering with internal and external stakeholders to maximize campaign success.
Harvest Group is a trusted integrated commerce agency that specializes in serving CPG suppliers looking to grow their business at Walmart, Target, Amazon, Kroger, Sam’s Club, Costco, and Harris Teeter. Harvest Group offers a connected commerce solution leading their clients with account management, digital content management, retail media management, and replenishment services. Established in 2006, our multi-functional team of retail experts leverages first-class systems and technologies to support our clients along every step of the retail journey.
At Harvest Group, our culture and values are at the core of everything we do. This is evident in every area of our business – in our people, relationships, processes, and ultimately in how we serve our clients. This approach has humbly allowed us the opportunity to receive the following awards:
- Inc Best Places to Work - 2025
- Great Place to Work Certified – 2024
- Fortune’s Best Workplaces for Women – 2024
- Fortune’s Best Medium Workplaces – 2024
- Fortune’s Best Consulting & Professional Services - 2024
- Business Intelligence Group Best Places to Work - 2023
Harvest Group Values
- Integrity: Doing what is right in all things
- Relationship: Pursuing depth, trust, and collaboration
- Service: Laboring for others with humility and care
- Excellence: Delivering extraordinary performance and results with humility
- Journey: Embracing our past and planning for our future with faith
Description
The Digital Advertising Manager, Retail Media Paid Search will play a key role in developing and executing digital advertising strategies for clients across multiple retailers, with a specific focus on paid search campaigns. This role is responsible for planning, optimizing, and reporting on sponsored product campaigns, while collaborating closely with both internal Harvest teams and external client stakeholders.
The Digital Advertising Manager will act as a hands-on expert, ensuring campaigns deliver against client objectives and identifying opportunities for optimization. Success in this role requires a balance of analytical skills, strategic thinking, and clear communication to translate complex advertising data into actionable insights.
For this role we prefer that candidates are based out of the following states: AL, AR, AZ, CT, FL, GA, IA, IL, ID, IN, KS, KY, MD, MN, MO, MS, NV, NC, OH, OK, OR, PA, SC, TN, TX, UT, VA, WA, or WI.
Responsibilities
- Execute and optimize paid search advertising campaigns across multiple retail media platforms (Walmart, Sam’s Club, Amazon, Target, Kroger, etc.).
- Manage campaign builds, budgets, and performance reporting to ensure alignment with client goals.
- Analyze results and provide actionable recommendations to improve efficiency and drive sales impact.
- Deliver weekly reporting with performance insights and strategic next steps.
- Partner with Harvest account teams, external clients, and retail media stakeholders to maximize campaign success.
- Stay current on retail media best practices, platform updates, and new opportunities in the paid search ecosystem.
- Communicate clearly and concisely with clients and internal teams to guide advertising strategy and execution.
Requirements
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3+ years of experience managing retail media campaigns across platforms such as Amazon, Walmart Connect, Criteo, Instacart, or similar.
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Strong analytical skills with ability to translate campaign data into actionable insights.
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Proven ability to manage multiple campaigns, priorities, and stakeholders in a fast-paced environment.
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Self-starter with a growth mindset and commitment to continuous improvement.
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Excellent written and verbal communication skills, with attention to detail.
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Proficiency in Microsoft Office, especially Excel.
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Ability to work independently while also collaborating cross-functionally.
- Strong attention to detail and able to make connections between small changes and big results
- Willingness to travel
Preferred
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Experience building and managing advertising strategies across multiple retailers.
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Agency or multi-client environment experience.
What We Offer
Harvest Group understands that investing in our people and culture are vital to successfully attracting and retaining top talent. Our goal is to offer competitive compensation and benefits packages to all employees. Each year, we invest time to research and evaluate how our packages line up with the latest market dynamics.
We carefully consider a wide-ranging list of factors to determine compensation, including but not limited to level of job-related experience, knowledge, skills, location, etc. Base pay is just one component of the total compensation and benefits package.
The national hiring range for this position is $70,000-$80,000/annually. Additionally, this position is eligible to participate in our bonus program.
Our robust benefits package was created to help support employees physically, financially, and emotionally through life’s big milestones and in your everyday life. Benefits include but are not limited to Medical, Dental, Vision, 401K, PTO, Charitable Gift Matching Program, Volunteer Hours, and more!
Our heart at Harvest is to provide and maintain a work environment that fosters diversity, inclusivity, authenticity, mutual respect, professionalism, and growth. Harvest Group is an equal opportunity employer that does not discriminate on the basis of race, creed, color, religion, age, marital status, familial status, national origin, ancestry, disability or handicap, sexual orientation, gender identity or expression, veteran status, and any other characteristic protected by applicable federal, state, or local laws.
We encourage all interested candidates to apply.
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