Demand Planner US

ABOUT TRIP

TRIP’s mission is to create calm in the everyday chaos for our community, offering next-generation wellness products to power their lifestyle and nurture mental wellbeing.

Co-founders, husband and wife team Olivia and Daniel discovered plant-based wellness after a transformative personal experience and decided to launch TRIP in 2019 to bring the most delicious, highest quality functional drinks and supplements to millions of people globally.

Now the world’s #1 Calming Beverage Brand, TRIP’s award-winning drinks and wellness products are crafted with botanicals and adaptogens to help people relax, unwind and find balance. Since launch, TRIP has rapidly expanded from the UK to across Europe and North America, generating over $100 million in sales. TRIP products are now available in leading supermarkets, natural retailers and online.

Our vision is to become the global leader in calming drinks and supplements. Synonymous with calm in the same way Red Bull is with energy. We move fast, think big and are committed to becoming the defining brand for a generation who drinks less but prioritises mental wellbeing more than ever. There has never been a better time to join our incredible team and be part of the movement!

THE ROLE

We’re on the lookout for someone extraordinary to come and join us as Demand Planner US As our Demand Planner, you’ll own demand forecasting and performance analysis across the USA business. This role will be responsible for building accurate forecasts, analysing trends versus previous periods, and improving forecast accuracy against actual sales performance.

You will work cross-functionally with Commercial, Supply Chain, Finance, and Retail partners to ensure stock availability while supporting sustainable growth. A key part of the role will involve analyzing retailer sales and inventory data to identify opportunities to improve product velocity and optimize stock movement.

This includes:

Demand Forecasting & Planning

· Own and maintain rolling demand forecasts across all USA channels and customers

· Analyse forecast trends versus prior periods, seasonal performance, promotional activity, and market changes

· Track forecast accuracy and bias by SKU, customer, and channel

· Compare actual sales versus forecast and identify drivers of variance

· Continuously improve forecasting processes, tools, and reporting

Commercial & Cross-Functional Collaboration

· Partner closely with Commercial and Sales teams to align forecasts with customer plans, launches, and promotions

· Support monthly S&OP / demand review processes

· Provide insight and recommendations to support business decisions and growth planning

· Communicate risks and opportunities relating to supply, inventory, and demand changes

Retail & Sales Data Analysis

· Monitor retailer inventory levels, stock movement, and sell-through performance

· Analyze retail sales data to identify velocity trends and opportunities for growth

· Use syndicated and customer data to improve replenishment and in-store performance

· Identify slow-moving or at-risk inventory and recommend corrective actions

· Support new product launches with demand assumptions and performance tracking

Reporting & Insights

· Build and maintain dashboards and KPI reporting for forecast accuracy, inventory health, and sales performance

· Deliver clear, actionable insights to senior stakeholders

· Support budgeting and financial planning processes with robust demand assumptions

What We’re Looking For

Experience

· 3–6+ years’ experience in Demand Planning, Supply Chain Planning, or Sales & Operations Planning

· Experience within CPG / FMCG, beverage, food, or consumer goods preferred

· Experience working with retailer sales and inventory data

· Strong understanding of forecasting methodologies and demand planning processes

Skills

· Highly analytical with strong Excel and data analysis capabilities

· Experience with ERP, forecasting, or planning systems

· Strong commercial awareness and ability to translate data into actionable insights

· Excellent stakeholder management and communication skills

· Comfortable working in a fast-paced, high-growth environment

· Detail-oriented with strong problem-solving ability

· Experience working with major US retailers

· Knowledge of syndicated data platforms (Nielsen, Circana/IRI, SPINS, etc.)

· Experience in startup or scale-up consumer brands