Content Strategist + Producer
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AI Summary
The role involves owning the end-to-end production of written, video, and audio content to elevate the Nue brand across digital platforms. Key duties include managing social media presence, developing podcast strategies, and utilizing AI tools to optimize content performance.
About The Role
Nue is looking for a creative, strategic, and digitally driven content marketing professional. This is more than a marketing role — it’s an opportunity to help shape the voice, digital presence, and growth strategy of our organization. If you thrive in a fast-paced environment, love combining creativity with analytics, and want to make a visible impact across digital platforms, social media, branding, recruiting, and customer engagement. This role offers the perfect mix of strategy and hands-on execution. You’ll work directly with leadership, collaborate across departments, leverage cutting-edge AI marketing technologies, and play a key role in elevating the Nue brand nationwide.
What You'll Do
- As a key member of the marketing team, you’ll report to our Creative Director to execute high-impact digital and content initiatives.
- Serve as the primary content producer for the Nue brand – owning written, video and creative content from concept through delivery, including scripting, production, editing, and publishing.
- Develop and lead our owned podcast as well as 3rd party placements.
- Develop and execute content strategies that speak to target personas, industries, and communities, while staying tightly aligned to Brand Marketing priorities.
- Create compelling content tailored for CFOs, RevOps, and Sales leaders; manage paid content with third party influencers
- Manage and grow Nue’s social media presence – LinkedIn, YouTube, and whatever comes next. You know what works where, and adapt format, tone, and cadence accordingly.
- Support production of written content across digital articles, email campaigns, social copy, and print collateral – always clear, on-brand, and strategically relevant.
- Collaborate with the broader Marketing team, including the Digital Marketing Director and Events Manager, to integrate content across events, paid, organic, and owned channels.
- Bring a test-and-learn mindset – regularly analyze content performance, extract insights, and let the data evolve your approach.
- Utilize AI-powered marketing tools and emerging technologies to streamline content creation, reporting, and campaign performance
What You'll Bring
- 4-6 years of experience in content creation, social media, or a related marketing role – with a portfolio that shows multi-channel work.
- Channel fluency: you know what performs on LinkedIn vs. YouTube vs. TikTok, email vs blogs; video vs reports, and so on…and you instinctively adapt format, tone, and cadence per platform's audience and algorithm.
- Solid writing chops across formats – social captions, email copy, digital articles, print – with a consistent, compelling brand voice.
- Creative tools fluency: Claude and Figma, or equivalent. You can concept and execute without leaning on external resources for every asset.
- Data-comfortable: you read platform analytics, A/B test thumbnails, copy, and CTAs, and translate engagement and reach metrics into better content decisions.
- Hands-on with AI tools for content ideation, production efficiency, or personalization workflows is a strong plus.
- Comfortable working independently – managing your own production schedule, deadlines, and content calendar in a fast-paced environment.
- Confident communicator: you present concepts, explain creative decisions, and take feedback constructively.
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