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Communications Assistant

Posted an hour ago
0-2 years experience
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AI Summary

The Communications Assistant will manage media outreach, draft press materials, and maintain relationships with journalists to secure high-impact media placements. They will also support media training for spokespeople, track coverage metrics, and assist with the production of media events and digital content.

Independent Women seeks a full-time Communications Assistant to join our fast-paced, high-performing Media Relations team.

We operate like a newsroom. Every day brings new developments, rapid response moments, strategic pitching opportunities, and high-stakes media engagement. Our team is deeply connected and relentlessly driven to win the narrative. 

The role is ideal for a motivated, early-career communications professional who wants to break into high-level media relations, thrives under pressure, and is eager to contribute to drive media coverage, elevate storytelling initiatives, and expand the reach of our policy and education campaigns. 

If you want a slow, predictable communications job—this is not it. If you want to learn the craft of strategic media and help shape national conversations, keep reading.

The Communications Assistant will be passionate about advancing the Independent Women mission and aligned with our approach to policy issues.

She will proactively develop media outreach materials, maintain a robust rolodex of media contacts, ensure necessary media training and prep support for spokeswomen, and provide support for media events and other media opportunities.

 

Key Responsibilities

Media Relations & Partnerships

  • Maintain and expand robust and organized press lists across broadcast and print media
  • Draft and distribute press releases, media advisories, talking points, booking pitches, and background materials
  • Assist in pitching and placements of op-eds written by spokeswomen
  • Generate media kits, production elements, and one-pagers for the communications team’s day-to-day booking of spokeswomen and for media outreach on special projects
  • Help media relations team with outreach to media contacts across print, broadcast, digital, radio, podcast, media influencers, and new media platforms
  • Develop and maintain relationships with reporters, bookers, producers, editors, and new media contacts
  • Assist in pitching and coordinating partnerships for special documentary productions and other long-form new media projects
  • Monitor the news cycle to help identify timely media opportunities and support communications team rapid response efforts
  • Manage media booking calendar needs for Independent Women spokeswomen
  • Assist as needed with any scripts needed for video productions to elevate media partnerships and generate media opportunities
  • Maintain organized folders of photos, event footage, and other video production elements so that they are media ready for short programming packages for bookers and producers ahead of interviews
  • Manage content posting and media engagement on Substack platform
  • Provide media support at press conferences, media salon dinners, media rows, press gaggles, media avails, pen and pads, townhalls, roundtables, live hits, policy events, and other coalition or partner activations
  • Travel, as needed, for these media event opportunities
  • Assist in pre- and post-production needs for media events

Media Training and Studio Prep

  • Assist with media trainings to prepare staff, storytellers, ambassadors, and fellows for media appearances, including helping draft and conduct mock interviews and thorough message preparation
  • Help distribute post media-training follow up materials and resources
  • Coordinate any professional at home-studio set-up and maintenance for spokeswomen
  • Assist and equip spokeswomen with any additional tech or set-up needs for virtual interviews

Tracking & Impact Reporting

  • Lead daily tracking of print and broadcast coverage and flag high-impact placements
  • Manage media clipping, reporting systems, and performance analytics
  • Track documentary and feature impact metrics to inform future strategy
  • Compile, track, and assess ambassador and surrogate media activity
  • Assist in gathering metrics for impact reports
  • Ensure impact data is accessible, adding color commentary to reports
  • Assist in compiling impact for outreach to the White House, Capitol Hill, states, and coalitions for additional collaboration and amplification
  • Draft case studies of media impact for use across departments

What Success Looks Like

  • Securing consistent, meaningful media placements aligned with strategic priorities
  • Contributing to confident, well-prepared spokespeople
  • Maintaining accurate, actionable reporting that informs communications strategy
  • Producing compelling, persuasive, and error-free messaging
  • Bolstering impact reporting capabilities internally and to key stakeholders, providing impact analysis that inform future media strategies

Qualifications

  • Commitment to conservative policy principles and shaping public preferences, policies, and movements
  • 1–2 years of experience in communications, media relations, public affairs, or related field
  • Strong writing skills
  • Experience engaging with media
  • Familiarity with media tracking and analytics tools
  • Excellent organizational skills and ability to manage multiple deadlines
  • Self-starter who thrives both independently and collaboratively
  • High attention to detail and strong execution mindset

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