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The Communication Specialist will develop and execute communication strategies and engagement plans to support learning and reskilling initiatives across multiple markets. They will create various communication assets and partner with stakeholders to ensure clear, consistent messaging throughout the programme lifecycle.
Summary:
This role is a part of learning and reskilling initiatives across Hong Kong and other AME markets. As these programmes continue to grow, there is a need for a dedicated Communications Specialist to drive stakeholder communications, learner engagement and programme adoption across multiple learning journeys.
The Communications Specialist will develop and execute communication strategies, engagement plans and communication campaigns that support candidates, leaders, hiring managers and other stakeholders involved in learning and reskilling journeys. The role combines strategic planning with hands-on delivery and will work closely with Heads of Learning, programme stakeholders and communications teams to ensure clear, consistent and effective communications across markets.
This is an opportunity to play a key role in supporting the successful rollout and adoption of learning and reskilling initiatives across multiple markets.
Working closely with:
Heads of Learning across Hong Kong and AME
Programme and Journey Leads
Communications teams
HR and Talent stakeholders
Business leaders supporting learning and reskilling initiatives
Contract Details: Full-Time, 6‑month contract, Open to extension
Roles and Responsibilities:
Strategic Communications & Engagement:
Develop and maintain communication strategies and engagement plans supporting learning and reskilling journeys.
Create communication roadmaps, communication calendars and campaign plans across multiple programmes and markets.
Develop clear and compelling messaging that supports programme awareness, participation and adoption.
Tailor communications approaches to the needs of different audiences (candidates, managers, leaders and business stakeholders), markets/regions and also gather stakeholder feedback and adapt communication approaches accordingly.
Support the expansion of programmes from Hong Kong to other AME markets and potentially beyond.
Partner with Heads of Learning and programme stakeholders to identify communication requirements and engagement opportunities.
Communications Delivery & Content Development:
Create and manage communication assets including:
Email campaigns
Newsletters
Participant communications
Leader updates
Change communications
Frequently Asked Questions (FAQs)
Programme guides
Process documentation
Presentation decks
Ensure communications are accurate, timely and aligned to programme milestones.
Coordinate the review, refinement and approval of communication materials with programme stakeholders, HSBC teams and communications partners.
Communications Advisory & Programme Support
Recommend communication approaches and engagement activities that support programme objectives and stakeholder needs.
Support the maintenance of learning programme materials and operational documentation.
Ensure communications align with organisational standards, governance requirements and brand expectations.
Contribute to the continuous enhancement of programme communications as initiatives expand across markets.
Essential Requirements
Experience delivering communication strategies and campaigns.
Experience supporting learning, talent, change or reskilling programmes.
Strong stakeholder management and influencing skills.
Experience working across multiple geographies and stakeholder groups.
Exceptional writing, editing and presentation development capabilities.
Strong organisational skills and attention to detail.
Experience measuring communication effectiveness and engagement outcomes.
Excellent written and verbal communication skills in English.
Success measure of the role:
Stakeholder satisfaction
Quality of communications assets
Newsletter click-through rates
Workshop / ILT / event enrolments
Desirable Requirements
Experience supporting learning, talent or workforce transformation programmes.
Experience within financial services or other regulated industries.
Familiarity with learning journeys, career pathways, reskilling or talent development initiatives.
Experience partnering with regional or global communications functions.
Experience supporting change and adoption communications.
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GP Strategies Corporation is one of the world's leading talent transformation providers. By delivering award-winning learning and development solutions, we help organizations transform through their people and achieve meaningful change. GP Strategies has delivered our innovative consulting, learning services, and talent technology solutions to over 6,000 organizations globally.
From our global experience working across thousands of projects and initiatives over the past 55 years, we've learned that relationships, business, work, innovation, strategy, and transformation are all about people. And, to put it simply, GP Strategies is about our people - an extensive global network of learning experts. Additional information can be found at www.gpstrategies.com.
With more than 4000 employees in over 30 countries, diversity at GP Strategies is second nature! Beyond our locations, our culture focuses on performance and revolves around respect, fairness, and working collaboratively to achieve our goals. We support our People, no matter who they are or where they are from, because we all have valuable and unique perspectives and approaches. That's how great ideas are born, which enable us to work smarter.
GP Strategies is committed and proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth and related conditions, sexual orientation, and gender identity), national origin, age, veteran status, disability, or any other federally protected class.
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