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Empower

Business Analyst II

Posted a day ago
$80000 - $100K per year
2-5 years experience
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AI Summary

The Business Analyst will develop data-driven strategies to improve customer acquisition, retention, and platform usage. They will also manage marketing initiatives, automated drip campaigns, and various operational projects.

Role Overview:

The Business Analyst will report to, and work closely with, our central operations team lead. In this role you will need to identify and implement data-driven scalable strategies to grow our business. Successful team members have an “extreme ownership” mentality, understand the importance of data and attention to detail, and are high-energy solution oriented problem solvers. We’re looking for team players who are looking to make an immediate impact at a high-growth disruptive startup. This role can be remote (U.S. based only), or in-person in McLean, Virginia.

Opportunities:

  • Develop and use analytical tools to measure and generate ways to improve customer acquisition/retention/engagement and grow overall platform usage

  • Hands-on assistance managing dynamic and growing marketplaces using custom dashboards

  • Serve in both project management and operator roles on various short-term and long-term ops, comms, and marketing initiatives

  • Help manage and improve our automated drip campaigns. This includes ensuring timely and consistent deployment, as well as conducting in-depth analyses of open rates and campaign effectiveness

  • Draft copy for and implement email, text, and other digital communication and marketing campaigns

  • Run and expand Empower’s vehicle-exterior advertising program

  • Run and expand Empower’s in-vehicle marketing efforts

  • Help create content for Empower’s unpaid, organic social media campaigns

  • Help manage paid media campaigns to maximize RO

Candidate Requirements:

  • Bachelor’s or other 4-year degree with high academic achievement

  • 3-5 years of post college professional experience, ideally in a fast paced environment

  • Experience in data analytics (proficiency with Excel/Google Sheets required; experience with SQL/R/Python is a plus).

  • An innate understanding of ROI

  • Ambitious and dependable

What Do We Offer?

  • Competitive compensation: $80,000 - $100,000 base salary (based on experience) + equity + performance based bonus + competitive benefits

  • Being part of a great team to better the lives of gig workers

  • Exposure to C-Suite and other senior team members across all departments

  • No dull or unchallenging days!

We are currently unable to sponsor visas for this position

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