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The Brand Marketing Manager acts as the creative lead for brand storytelling and visual identity across a diverse portfolio of brands. They are responsible for managing product launches, packaging, digital campaigns, and ensuring brand consistency across all marketing touch-points.
Employer Description:
Legend Brands is a growing multi-vertical manufacturer serving restoration, cleaning, and construction professionals; performance automotive cooling markets; fish hatchery and aquaculture operations; through a portfolio of industry-leading brands including Dri-Eaz, Mediclean, UnSmoke, OdorX, Sapphire Scientific, Prochem, Chemspec, Flex-A-Lite, and Marisource.
Job Summary:
The Brand Marketing Manager is a key role within the Marketing Department, responsible for shaping how Legend Brands' portfolio of brands shows up across every market touch-point. This position acts as the creative lead for brand storytelling and visual identity, ensuring consistency and quality across product launches, packaging, trade show presence, digital campaigns, and sales collateral. This includes leading design execution, developing brand narratives that translate technical product value into compelling stories, and reviewing and approving content published through the company's shared marketing and content platforms, including HubSpot, Filecamp, and SharePoint.
The ideal candidate is a strong visual storyteller and detail-oriented editor with a proven ability to translate brand strategy into polished, on-brand execution across a diverse, multi-brand portfolio. This role will be expected to collaborate cross-functionally with product management, sales, and digital commerce teams to bring new products to market with cohesive creative, maintain brand standards and asset libraries, and support business objectives through clear, consistent, and compelling brand presence.
Minimum Qualifications
Bachelor's degree in Business, Marketing, Graphic Design, Communications, or related field preferred
5+ years in brand marketing, graphic design, or creative strategy, ideally in B2B, manufacturing, or multi-brand environments
Strong portfolio demonstrating both visual design skill and brand storytelling ability
Proficiency in Adobe Creative Suite (Illustrator, InDesign, Photoshop) and comfort working within established brand systems
Familiarity with HubSpot or a comparable marketing platform, particularly reviewing/editing content within existing templates and workflows
Ability to manage multiple brands and priorities simultaneously without losing attention to detail
A strategic mindset paired with hands-on creative execution; you can set direction and also do the work
Experience working cross-functionally with sales, product, and eCommerce teams
Skilled in project management and organizational skills to track multiple brand initiatives and deadlines
Ability to work independently while keeping leadership informed of priorities and progress
Ability to pass a pre-employment background check
Hiring Range
Between $86K - $97k annually
Benefits
Legend Brands offers an excellent benefits package with comprehensive medical, dental, vision, life insurance, disability coverage, leaves of absence, 10 paid holidays, generous paid time off, employer matching 401k PLUS a company-sponsored pension, and more!
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