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QIAGEN

(Associate) Local Marketing Manager, Nordics

Posted a day ago
2-5 years experience
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AI Summary

Develop and execute local marketing plans and campaigns across the Nordic clinical and research markets, including conferences, customer events, training, and sales-enablement activities. Partner with sales, regional marketing, and specialist teams to identify opportunities, build customer and partner relationships, analyze markets, and improve execution based on campaign results and commercial impact.

Overview 


På QIAGEN drivs vi av en enkel men kraftfull vision: att göra förbättringar i livet möjliga.  

Vi är dedikerade till att revolutionera vetenskap och sjukvård till det bättre. Från våra entreprenöriella rötter till vår nuvarande globala närvaro har vi vuxit till en kraft för positiv förändring. Med tusentals anställda på sex kontinenter är samarbete vår största styrka. Vi strävar alltid efter att identifiera begåvade individer som kan ansluta sig till våra exceptionella team. 

Vi har spelat en central roll i att forma modern vetenskap och sjukvård, och vi har bara börjat. Om du är någon som trivs med nya utmaningar, värdesätter mångfald och vill göra en påtaglig skillnad i människors liv, då är QIAGEN rätt plats för dig. 

På QIAGEN är varje dag en möjlighet att göra skillnad i verkliga livet. 

Gå med oss, väx med oss och låt oss tillsammans forma framtiden för biologiska upptäckter. 

‎

About the opportunity


QIAGEN is seeking an (Associate) Local Marketing Manager to drive marketing across the Nordic markets. This role offers the opportunity to shape and execute local marketing activities across QIAGEN’s clinical and research portfolios, translating regional strategies into relevant, commercially impactful local execution.


You will work in a matrix organisation, partnering closely with Nordic sales teams, regional marketing and specialist functions to identify market opportunities, develop local initiatives and support commercial growth across the region.


Your tasks include

  • Developing and executing local marketing plans for the Nordic markets, adapting regional strategies to local opportunities and needs across QIAGEN’s clinical and research portfolios.
  • Partnering closely with Nordic sales teams and sales leadership to identify priorities, customer opportunities and areas where marketing can accelerate commercial growth.
  • Planning and executing local campaigns, conferences, customer events, trainings and market-development activities, including relevant sales-enablement materials and initiatives.
  • Developing and maintaining relationships with key customers, speakers and external partners to support strategic marketing initiatives.
  • Conducting local market and competitor analysis to identify trends, unmet needs and growth opportunities.
  • Tracking marketing activities and campaigns, using results and commercial impact to continuously improve local execution.
  • Collaborating with regional marketing, specialist teams and other cross-functional stakeholders to ensure consistent messaging and effective local execution.

 

Your profile


Please submit your application in English


  • Relevant Bachelor’s or Master’s degree from a university or University of Applied Sciences, or equivalent qualification, preferably in Life Sciences, Biomedical Sciences, Molecular Biology, Medical Sciences, Marketing, or a related field.
  • Ideally 4+ years’ experience in marketing, commercial or customer-facing roles within life sciences and/ or diagnostics, ideally in the Nordic market.
  • Demonstrated ability to translate strategic priorities and market insights into practical, commercially relevant marketing activities.
  • Strong communication and stakeholder-management skills, with the ability to collaborate effectively across sales, marketing and specialist functions in a matrix organisation.
  • Commercially minded and solution-oriented, demonstrating sound judgement, initiative and ownership in driving activities forward.
  • Well organised and comfortable working independently across countries, stakeholders and competing priorities as part of a geographically dispersed team.
  • Fluent English required; knowledge of one or more Nordic languages is an advantage.
  • Ability and willingness to travel approximately 30%, primarily within the Nordic countries, including multi-day travel and the need to stay overnight on a regular basis.

What we offer 

  • Extra pensionsförmån   

  • Hälsobidrag (2500 kr/år)  

  • Volontärens dag  

  • Möjlighet att gå med i interna QIAGEN-gemenskaper  

  • Prestationsrelaterad bonus  

  • Hybridarbete (villkorat av din roll) 

Vårt folk är hjärtat i allt vi gör. Passion driver oss när vi tänjer på gränser för att förnya och utvecklas. Vi inspirerar med vårt ledarskap och påverkar med våra handlingar. Vi odlar en samarbetande, stödjande miljö där varje individ och team kan blomstra. Vi kämpar för ansvarsskyldighet och uppmuntrar entreprenöriellt tänkande.   

QIAGEN är engagerad i att skapa en mångfaldig miljö och är stolta över att vara en arbetsgivare med lika möjligheter. Alla kvalificerade sökande kommer att få övervägande för anställning utan hänsyn till ras, hudfärg, kön, ålder, nationellt ursprung, religion, sexuell läggning, könsidentitet, status som veteran eller funktionshinder. 

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