Assoc. Product Manager

 Posted 19 days ago
     
2-5 years experience
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AI Summary

Execute product strategy for consumer apps by leading experimentation and managing in-app content to drive user engagement. Collaborate with cross-functional teams to optimize data collection and support CRM campaigns.

The Data Collection team at Numerator captures real-world purchase behavior from hundreds of thousands of panelists via our consumer app, Receipt Hog, delivering insights that Fortune 500 companies use to understand consumer behavior.

As an Associate Product Manager on this team, you'll execute product strategy across Consumer Apps and Link, leading experimentation, managing in-app content and engagement, and supporting CRM campaigns to drive user engagement and data quality. You'll collaborate closely with Product, Engineering, Data Science, CRM, and UX/Design to test, optimize, and continuously improve how we collect panelist data.

How You’ll Spend Your Time

  • Own end-to-end experimentation across Consumer Apps — writing briefs, configuring tests in Statsig, partnering with Data Science on methodology, and translating results into actionable insights

  • Manage experiment rollouts, track long-term post-launch performance, and help scale experimentation practices within Link and the Link SDK

  • Partner with the Sr. CRM Manager to build and launch targeted Braze campaigns, manage audience segmentation, and improve CRM workflows

  • Create and manage Receipt Hog in-app content and configurations that drive engagement and data collection

  • Own execution of recurring and ad hoc bonus campaigns, and maintain features such as Achievements, Daily Rewards, and feature placements

  • Support Link program creation and maintenance within the app, and manage translation and localization workflows

  • Collaborate with Engineers and QA to unblock development, support PMs in writing requirements and refining features, and help coordinate product launches

  • Gather feedback, identify issues, and propose solutions to drive continuous product improvement across Consumer Apps and Link

 

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