AI Search/SEO/Reddit Strategist - Storylake Digital Marketing Agency

About Storylake

Storylake is a technology-driven boutique agency working at the intersection of AI Search, SEO, and Brand Marketing. We help brands stay relevant as discovery shifts from Google’s blue links to AI answers, Reddit threads, and trusted communities.

Built on deep roots in content marketing and SEO, and grounded in Generative Engine Optimization, Storylake pairs growth- and business-oriented methodologies with AI-native technology and a proprietary toolset. We go beyond insights and recommendations to focus on hands-on, actionable execution.

What we offer

• SEO & AI Search strategy and consulting
• LLM baseline and core intelligence modeling
• Content strategy built on authority, E-E-A-T, and collaboration with subject-matter experts, influencers, and journalists
• Reddit organic marketing
• Digital PR
• Workshops, training, analysis, and reporting

Who trusts us

• HelloFresh
• Doctolib
• Holidu
• Procter & Gamble
• idealo
• Rebuy
• Sofascore
• Decathlon
• Omio

Storylake is your way to turn AI Search into a business engine.

The role

As our Reddit / AI Search Strategist, you own the thinking behind how brands show up on Reddit and earn visibility in AI-driven search. You’ll develop the strategies that help companies build an authentic, credible presence — one that strengthens brand sentiment, feeds AI search visibility, and opens Reddit as a genuine marketing and community channel. This is a hands-on individual-contributor role on our operations and strategy team: you set direction and shape the plans that our delivery team executes. You report into the U.S. division while supporting global initiatives.

What you’ll do

• Develop and own Reddit and AI-search strategies for client brands — how they establish presence and build the foundation for AI search visibility
• Map relevant subreddits and analyze conversations to find where and how a brand should authentically participate
• Shape a brand presence that strengthens sentiment and improves visibility in AI-generated search and answers
• Design community-building strategies that position brands in front of in-market buyers on Reddit as its own channel
• Use Reddit as a listening signal — surfacing trends and patterns that inform broader SEO/GEO strategy
• Translate strategy into clear, executable plans and direction for the delivery team
• Stay ahead of how AI search, Reddit, and community marketing evolve, and bring that thinking to clients and the team

What you bring

• 3+ years in SEO/GEO, content, or digital marketing strategy
• A thorough understanding of how companies can strategically integrate on Reddit — building a presence that lays the foundation for AI search, community, and Reddit as its own social channel
• Grasp of how Reddit presence and community feed AI search visibility (GEO) — this is new territory, so curiosity and sound judgment matter as much as a playbook
• Analytical range: you can map communities, read conversations, and turn signal into strategy
• A clear communicator who turns complex strategy into plans others can execute
• Marketing agency / services experience

Nice to have

• Client-facing experience 
  
• Hands-on Reddit community experience (building, moderating, or growing a subreddit)
• Familiarity with how content earns citations and visibility in AI-generated answers
• Experience across both SMB and enterprise brands
• Candidates located in the Eastern/Central time zones will be prioritized