You will be responsible for launching, managing, and scaling advertising campaigns on Meta Ads while optimizing performance based on key metrics like CPA, ROAS, and MER. Additionally, you will collaborate with creative and product teams to test new hypotheses and identify growth opportunities for D2C products.
Assist with preparing, launching, and scaling Facebook Ads campaigns, including setting up campaigns, ad sets, and ads from established structures and preparing creatives, links, pixels, and PWA/WebView components. Conduct bulk launches, duplicate and scale successful campaigns, monitor campaigns after launch, resolve technical issues, maintain operational spreadsheets, and support the Team Lead.
The Project Manager will coordinate projects and internal processes between business and technical departments while managing backlogs and task execution. They are responsible for synchronizing cross-functional teams, communicating with stakeholders, and ensuring project deadlines and risks are effectively managed.
The Media Buyer will independently launch, manage, and optimize Facebook advertising campaigns within the gambling vertical. They are responsible for scaling successful campaigns, testing new creatives and offers, and maximizing net profit while maintaining target ROI.
Build and scale UGC production workflows specifically for Facebook Ads across various global markets. Collaborate with media buying and design teams to analyze creative performance and optimize production costs.
