Touchpoint

You will be responsible for building the technical infrastructure, including data pipelines, databases, and APIs to support performance marketing. Additionally, you will develop internal tools, dashboards, and AI-driven interfaces to automate workflows and provide actionable insights.

Develop and oversee creative strategies for YouTube and Demand Gen campaigns while analyzing performance to drive optimizations. Collaborate with clients on content initiatives and maintain high internal creative standards.

You will be responsible for conceptualizing and implementing Google Ads strategies across various formats like Search, Shopping, and YouTube for e-commerce brands. Additionally, you will monitor, analyze, and optimize campaign performance while maintaining close communication with clients regarding goals and results.