You will manage the day-to-day execution of CRM campaigns and automated lifecycle journeys across email, push, and in-app channels. Additionally, you will support the migration to Braze by setting up templates, segments, and campaign logic.
You will build the product analytics and experimentation practice from scratch, defining how the team measures success and learns from data. You will work as a strategic partner to product, design, and engineering teams to drive optimization across the app, website, and partner portal.
You will build, test, and launch automated CRM campaigns across email, push, and in-app channels to drive user engagement and retention. Additionally, you will support the migration to Braze by managing campaign setup, segmentation, and performance analysis.
You will be the first dedicated product analyst, responsible for building the experimentation framework and analytics practice from scratch. You will work closely with product, design, and engineering teams to drive data-informed decisions across the entire product lifecycle.
You will be the first dedicated product analyst, responsible for building the experimentation framework and analytics practice from scratch. You will work closely with product, design, and engineering teams to drive data-informed decisions across the entire product lifecycle.
