You will own the brand's editorial identity and develop a comprehensive content strategy across blog, social, and web channels. You will collaborate with product and growth teams to translate complex AI technology into engaging, human-centric narratives.
You will architect and execute data-driven growth strategies to drive user acquisition, activation, and retention across the full marketing funnel. You will also collaborate with product and engineering teams to implement growth loops and optimize conversion through continuous experimentation.
You will own the product positioning, messaging, and go-to-market strategy to drive user adoption and engagement for JivPad's AI-powered communication platform. You will collaborate with cross-functional teams to translate complex technology into compelling narratives that resonate with diverse user segments.