Build and scale a growth engine from scratch to increase funded accounts for a consumer finance app. Lead the go-to-market strategy for a new credit card launch, including brand definition and creator partnerships.
Invent and execute distribution strategies for new AI-driven consumer products through high-volume short-form video and growth loops. Build custom tools to automate workflows and document successful playbooks to scale organic user engagement.
The Growth Lead will design the narrative and economic structures for digital collectible drops to drive user retention and growth. They are responsible for managing the growth-experiment portfolio and executing end-to-end lifecycle campaigns.
