The Director of Lifecycle Marketing will own and reimagine the end-to-end customer communication strategy across all channels to drive conversion and advocacy. They will lead a team and partner cross-functionally to implement AI-driven personalization and rigorous experimentation frameworks.
You will manage a team of ten engineers, focusing on hiring, coaching, and career development while overseeing the architecture and health of the loan origination platform. Your strategic goal is to implement agentic orchestration to automate repetitive refinance processes and improve team productivity.
Consult with customers to refinance auto loans and sell additional protection products using a consultative sales approach. Manage a high-volume pipeline of leads and process finance deals accurately according to lender and legal guidelines.
