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Hiregummy

VA – Digital Design & Social Media Marketing

Posted 2 hours ago
2-5 years experience
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AI Summary

The role involves creating original branding, logos, and visual systems while producing marketing collateral and social media content across multiple platforms. You will also be responsible for scheduling content, proofreading copy, and maintaining organized design assets using AI-assisted tools.

VA – Digital Design & Social Media Marketing


Employment Type: Full-Time
Hours: 40 hours/week
Work Arrangement: Fully Remote
Working Hours: AEST/AEDT aligned
Industry: Professional Services
Reporting To: Head of Brand & Marketing


About the Role

We are looking for a creative and detail-oriented VA – Digital Design & Social Media Marketing to support a professional services business with branding, digital design, social media content and creative production.

This is a hands-on creative role, with design quality and ownership being the priority. The ideal candidate will have a strong portfolio of original branding and logo work, as well as experience creating social media content across multiple platforms.


Key Responsibilities

  • Create original logos, brand identities and visual systems.
  • Design marketing collateral including proposals, business cards, one-pagers, email signatures and digital assets.
  • Create social media content for Instagram, Facebook, LinkedIn, TikTok and YouTube.
  • Design posts, carousels, Stories, covers and YouTube thumbnails.
  • Adapt creative and copy across platforms while maintaining brand consistency.
  • Draft and proofread social media captions and marketing copy.
  • Schedule and publish approved content and monitor comments/messages.
  • Use AI tools such as Claude to support creative production while maintaining human quality control.
  • Maintain organised design files, templates, asset libraries and version control.
  • Manage creative tasks and deadlines independently and provide regular/weekly updates.


Requirements

  • Strong portfolio showcasing original logo and brand identity work personally created by you.
  • Proven vector design skills using Adobe Illustrator or an equivalent professional tool.
  • Professional proficiency in Adobe Illustrator and Photoshop.
  • Experience creating social media content, including complete carousels and branded content.
  • Strong understanding of typography, layout, spacing, hierarchy and colour.
  • Confident using AI-assisted creative tools such as Claude.
  • Excellent written English and proofreading skills.
  • Ability to manage multiple brands, projects and deadlines independently.
  • Availability for 40 hours/week aligned with AEST/AEDT.


Nice to Have

  • Adobe InDesign and Figma experience.
  • Meta Business Suite or GHL Social Planner experience.
  • YouTube thumbnail/channel design.
  • Print production knowledge.
  • Experience building reusable templates and design systems.
  • Understanding of social media performance metrics.


Portfolio Requirement

Portfolio quality will be a key factor in selection.

Candidates must provide:

  • Original logo and brand identity projects.
  • Evidence of true vector design work.
  • Social media designs, including complete carousels.
  • Live social media links where their work can be viewed in context, if available.


Template-only, copied/traced or unedited AI-generated work will not meet the requirements of this role.

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