User Acquisition Manager (Google Ads)

 Posted 21 days ago
  
 Worldwide
  
2-5 years experience
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AI Summary

The User Acquisition Manager will fully own and scale the Google Ads channel, managing campaigns across Search, GDN, Demand Gen, Performance Max, and UAC. They will be responsible for designing testing frameworks, building automation systems, and optimizing funnel performance to increase spend and volume with an ROI focus.

StellarTech is looking for a UA Manager (Google Ads) to fully own and scale our Google acquisition channel.


This is a hands-on role.

You will personally launch, manage, optimize, and scale campaigns across Google formats - while building structure, processes, and future automation on top of the channel.

Unlike Meta, where we already have deep automation, here you’ll have the opportunity to help design and build automation and systems from the ground up - on top of an existing performance foundation.


This role is for someone who wants:

  •  channel ownership
  •  scale responsibility
  •  system building
  •  growth impact


What You'll Do:

  • Own Google Ads channel end-to-end
  • Launch and scale campaigns across:
    • Search
    • GDN
    • Demand Gen
    • Performance Max
    • UAC
  • Work hands-on inside accounts and campaign structure
  • Increase spend and scale volumes with ROI focus
  • Design testing and scaling frameworks
  • Build campaign architecture and channel structure
  • Develop automation and rule-based optimization approaches
  • Work with analytics and product teams on funnel performance
  • Identify growth levers across keywords, creatives, audiences, and funnels
  • Maintain process and testing documentation


KPI, 3 and 6 months

In Your First 3 Months, You Will

  • Take hands-on ownership of Google Ads campaigns
  • Launch and structure campaigns across key formats
  • Establish testing and scaling framework
  • Identify first scalable growth opportunities
  • Increase controlled spend with efficiency targets
  • Propose first automation and system improvements


What We're Looking For:

  • 3+ years in User Acquisition / Performance Marketing
  • Strong hands-on experience with Google Ads
  • Practical experience with:
    • Search
    • GDN
    • Demand Gen / Discovery
    • Performance Max
  • Experience scaling paid acquisition budgets
  • Experience with subscription or B2C digital products
  • Strong analytical and experimentation mindset
  • Understanding of funnels (web2web, web2app, app - any mix)
  • Comfortable owning a channel independently
  • Strong Excel / Google Sheets skills
  • English B1+


Nice to have:

  • Experience with automation / rules / scripts 
  • Mobile Measurement & Attribution knowledge 


Why You'll Love Working With Us:

  • Innovative Environment: We're all about trying new things and pushing the envelope in EdTech.
  • We are global remote
  • Health: company-provided medical expense compensation.
  • AI solutions: АІ subscription and other tools.
  • Balance: Flexible paid time off, you get 21 days of annual leave + 10 bank holidays.
  • Collaborative Culture: Work alongside passionate professionals who are as driven as you are.


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