Technology Director: Marketing & Loyalty

 Posted an hour ago
     
10+ years experience
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AI Summary

Lead the strategic vision and execution of the MarTech roadmap, focusing on AI-driven growth and omnichannel personalization. Manage a multi-layered organization to modernize loyalty systems and optimize the enterprise marketing data ecosystem.

With a career at The Home Depot, you can be yourself and also be part of something bigger.

Position Purpose:

The Technology Director is responsible for collaborating across the enterprise to plan for and achieve goals of the associated domain or portfolio segment, supporting the enterprise roadmap, delivering technical and functional partner satisfaction, and driving action that helps the enterprise meet customer needs. Directors are responsible for guiding others in execution and professional development.


As a Technology Director, you will work closely with functional and technical leaders to plan for and execute enabling technology solutions. You will understand the business holistically and drive strategic alignment across teams. In addition, you will focus on outcomes; thinking through, documenting, and communicating value propositions and concrete metrics for success.
Directors attract, retain, motivate, coach, and mentor top talent.

  • Strategic AI & Growth Vision: Define and execute a bold, forward-looking MarTech roadmap that leverages Artificial Intelligence and machine learning to accelerate growth, driving omnichannel speed and scale. 

  • Large-Scale Enterprise Leadership: Lead, mentor, and inspire a high-performing, multi-layered organization, fostering a strong culture while developing the next generation of technology leaders. 

  • Data & Activation: Architect and oversee the enterprise marketing data ecosystem and activation strategies, advanced identity resolution, and driving towards real-time omnichannel personalization.  

  • Content & SEO: Drive the technical strategy for next-generation content supply chains and SEO optimization, utilizing modern frameworks to deliver, high-visibility digital experiences that enhance customer discovery and engagement. 

  • Loyalty Platform Evolution: Spearhead the technological transformation of loyalty and retention systems, building scalable platforms that deliver deeply personalized rewards and experiences to maximize customer lifetime value. 

  • Technical Domain Expertise: Experiences leading large retail brands through modernization efforts around key Martech capabilities such as: CDP, Orchestration, Decisioning, CMS, DAM, etc. 

  • Cross-Functional Collaboration: Partner closely with Product, Marketing, Data Science, etc., to align the Martech stack with overarching business objectives and enterprise-wide growth initiatives. 

  • Operational Velocity: Establish a culture of operational excellence, engineering best practices, and agile delivery, optimizing Martech infrastructure to dramatically increase delivery velocity and reduce time-to-market. 


Key Responsibilities:

40% Strategy & Planning:

  • Partners with functional and technical leaders to identify and plan capabilities necessary to meet short and long-term business needs
  • Develops and executes strategic plans in support of key objectives in a timely and fiscally responsible manner
  • Informs and drives strategic alignment and partnerships with functional and technical peers and leaders
  • Connects the dots across multiple levels and related functions to understand the business holistically
  • Evaluates research and market analysis, meets with third party vendors, and maintains knowledge of industry innovations and technology platforms to inform strategy
  • Establishes and nurtures strategic vendor relationships; influences vendors to align to domain, portfolio, and enterprise strategic objectives
  • Drives growth for the business by applying technical and domain expertise to provide thought leadership and translate vision into action

40% Delivery & Execution:

  • Defines and communicates value propositions, success metrics, and outcomes
  • Documents, reviews and ensures that all quality and change control standards are met
  • Develops, plans, and implements sustainable, repeatable, and reliable processes; oversees process improvement
  • Drives operational excellence to create internal customer satisfaction and meet operational metrics while prioritizing external customer needs
  • Understands and articulates the value creation and business proposition to teams and functional partners

20% People:

  • Provides leadership, mentoring, and coaching to direct reports
  • Manages and coordinates strategic direction for staff
  • Attracts, retains, develops, and motivates top talent
  • Conducts annual and mid-year reviews, reviewing individual development plans and providing performance feedback


Direct Manager/Direct Reports:

  • Typically reports to Sr. Director or Vice President.


Travel Requirements:

  • Typically requires overnight travel 5% to 20% of the time.


Physical Requirements:

  • Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.


Working Conditions:

  • Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.


Minimum Qualifications:

  • Must be eighteen years of age or older.
  • Must be legally permitted to work in the United States.
  • Must be legally permitted to work in the United States


Preferred Qualifications:

  • 8-10 years of relevant work experience
  • Proficient in leading at a Sr. Manager level or above within a fast-paced, multi-division, national company
  • Proficient in defining, communicating, and driving value propositions, success metrics, and outcomes
  • Proficient in shaping, aligning, and guiding execution of strategic direction for a domain or significant portfolio segment
  • Proficient in communicating, building influence, and developing relationships with functional and technical leaders, with high-level vendor partners, and across all levels in the organization
  • Proficient in selecting and leading strategic vendor relationships or acting as the primary point of contact for strategic partnerships
  • Proficient in managing and developing direct reports with their own span of control
  • Proficient in utilizing deep market and industry knowledge for a related portfolio segment or domain to achieve strategic objectives


Minimum Education:

  • The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.


Preferred Education:

  • No additional education


Minimum Years of Work Experience:

  • 8


Preferred Years of Work Experience:

  • No additional years of experience


Minimum Leadership Experience:

  • None


Preferred Leadership Experience:

  • None


Certifications:

  • None


Competencies:

  • Attracts Top Talent: Attracting and selecting the best talent to meet current and future business needs
  • Builds Effective Teams: Building strong-identity teams that apply their diverse skills and perspectives to achieve common goals
  • Business Insight: Applying knowledge of business and the marketplace to advance the organization's goals
  • Collaborates: Building partnerships and working collaboratively with others to meet shared objectives
  • Courage: Stepping up to address difficult issues, saying what needs to be said
  • Cultivates Innovation: Creates new and better ways for the organization to be successful
  • Customer Focus: Builds strong customer relationships and delivering customer-centric solutions
  • Decision Quality: Making good and timely decisions that keep the organization moving forward
  • Develops Talent: Developing people to meet both their career goals and the organization's goals
  • Drives Engagement: Creating a climate where people are motivated to do their best to help the organization achieve its objectives
  • Drives Results: Consistently achieving results, even under tough circumstances
  • Drives Vision and Purpose: Painting a compelling picture of the vision and strategy that motivates others to action
  • Financial Acumen: Interpreting and applying understanding of key financial indicators to make better business decisions
  • Organizational Savvy: Maneuvering comfortably through complex policy, process, and people-related organizational dynamics
  • Persuades: Using compelling arguments to gain the support and commitment of others
  • Plans and Aligns: Planning and prioritizing work to meet commitments aligned with organizational goals
  • Situational Adaptability: Adapting approach and demeanor in real time to match the shifting demands of different situations
  • Strategic Mindset: Seeing ahead to future possibilities and translating them into breakthrough strategies
  • Tech Savvy: Anticipating and adopting innovations in business-building digital and technology applications

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