Specialist, Email and Website Management

Who we are

We’re not your typical non-profit. We bring swagger to everything we do. That means we move with purpose in every step, driven by our commitment to putting our community at the centre of our work. Every day, we ask ourselves to see possibilities where others see limits. Because people with Parkinson’s and care partners deserve better. Better care, more inclusive research and access to treatment and support that make living well possible.

Our mission is to empower and inspire people living with Parkinson’s and their care partners to live fully and courageously. Through community support, advocacy, and research, we encourage others to see a diagnosis not as a dimming of light, but a spark for a new beginning.

Move forward. Together. On Mission.

Who we need

Reporting to the Manager, Brand Marketing, we are hiring a Specialist, Email and Website Management for a 14-month contract. As our new Specialist, Email and Website Management, you will lead the planning, execution, and optimization of Parkinson Canada's email marketing program while supporting website content management across our digital channels. Working closely with colleagues across Marketing & Communications and other internal stakeholders, you will manage the email marketing calendar, coordinate campaigns for multiple audiences, and ensure content is delivered accurately, on time, and in alignment with our brand and strategic priorities. You will also help maintain our website, balancing competing requests while ensuring our digital channels remain engaging, accessible, and effective in supporting fundraising, advocacy, education, and community engagement initiatives.

This is a remote role based anywhere in Canada, with occasional travel for team meetings and events, typically one or two times per year.

What's in it for you

Purpose. Every email you build and every webpage you update helps connect people living with Parkinson's, their care partners, donors, volunteers, healthcare professionals, and advocates with the information, resources, and support they need. You will play a meaningful role in strengthening engagement with communities across Canada while contributing to fundraising, education, advocacy, and mission-driven initiatives that make a tangible difference.

Ownership and variety. This is a hands-on role where you will own the execution of Parkinson Canada's email marketing program from planning through deployment and performance analysis. You will collaborate across teams, balance multiple campaigns and stakeholder requests, and contribute to website content management, giving you broad exposure to digital marketing while building expertise in audience engagement, campaign strategy, and marketing operations.

A team that plans ahead. You will join an experienced and collaborative Marketing & Communications team that values proactive planning, thoughtful execution, and continuous improvement. Rather than working reactively, you will help maintain a marketing calendar that operates months in advance, giving you the opportunity to produce high-quality work, introduce new ideas, and continuously improve how the organization connects with its audiences.

As our new Specialist, Email and Website Management, you will:

• Lead email marketing execution. You will plan, build, test, deploy, and optimize email campaigns that engage diverse audiences across Canada. Working from a proactive marketing calendar, you will ensure campaigns are delivered accurately, on time, and aligned with organizational priorities while maintaining a consistent, accessible, and engaging experience for recipients.
• Manage and enhance our digital presence. You will maintain website content that is current, user-friendly, and aligned with Parkinson Canada's brand and communications strategy. Working with internal stakeholders, you will publish web page updates, publish blogs, support campaign launches, and help ensure our website effectively connects people with the information and resources they need.
• Collaborate across the organization. You will partner with colleagues across Marketing & Communications and other teams to coordinate campaigns, manage competing priorities, and balance stakeholder requests. You will build trusted relationships by providing guidance on timelines, recommending best practices, and ensuring digital initiatives are delivered with accuracy and attention to detail.
• Measure, learn, and improve. You will monitor campaign performance, analyze results, and identify opportunities to strengthen engagement and improve outcomes. You will use insights and data to refine future campaigns, support informed decision-making, and contribute ideas that enhance how Parkinson Canada connects with its audiences.

What you bring

• The email marketing expertise. You have hands-on experience planning, building, testing, and deploying email marketing campaigns from concept to execution. You understand email marketing best practices, including audience segmentation, responsive design, accessibility, deliverability, and performance measurement. You take pride in producing accurate, polished work and know that attention to detail is essential.
• The digital marketing knowledge. You have experience updating website content using a content management system and web platforms like Wordpress, Wix and Squarespace. Experience working with HTML is an asset. You understand how websites and email work together to create a seamless digital experience and are eager to continue building your expertise across digital marketing channels.
• The organizational skills. You thrive in an environment where multiple projects are on the go. You can confidently manage competing deadlines, coordinate requests from different stakeholders, and maintain a proactive approach to planning, ensuring work is completed accurately and on time, even during busy campaign periods.
• The communication and collaboration skills. You build strong working relationships across teams and communicate clearly with both technical and non-technical stakeholders. You are comfortable asking thoughtful questions, managing expectations, and providing recommendations that help move projects forward while balancing organizational priorities.
• The curiosity and drive. You are proactive, resourceful, and always looking for ways to improve how work gets done. You enjoy learning new tools, refining processes, and using data and insights to strengthen future campaigns. Most importantly, you are motivated by the opportunity to use your skills to support a mission that has a meaningful impact on communities across Canada.

Compensation: At Parkinson Canada, we believe that compensation should be fair and supportive of your experience and growth. For this role, the salary is between $59,000–$69,000 per annum. Our salary ranges reflect progression from learning in the role to excelling, with each offer based on skills, experience, and role complexity. We strive for equitable, consistent pay, though rates may vary within the same role based on performance, specialized knowledge, and impact.

We believe in transparency and open conversations about compensation. If you have any questions about our approach, we are happy to discuss them throughout the hiring process.

What you can expect from our interview process:

• A virtual interview with a Talent Advisor to discuss your interest in joining the company and in the role. The conversation will be recorded using BrightHire, an AI-powered video interview tool. More details will be shared when you are invited to interview. 
• A virtual interview with the Hiring Manager and the Director of Marketing and Communications to explore your experience in program delivery, leadership, and scaling services in complex environments.

Parkinson Canada is firmly committed to diversity within its community and welcomes applications from racialized persons/persons of colour, Indigenous People of North America and the world, persons with disabilities, 2SLGBTQIA+ persons, and those who may contribute to the further diversification of ideas. We are committed to providing equitable opportunities in employment and to providing a workplace which is free from discrimination and harassment. We are equally committed to providing an inclusive and accessible workplace. If you require accommodations, please reach out to us at human.resources@parkinson.ca.

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