Social Media Specialist (Publishing & Community)

Help bring our client’s social media strategy to life by managing the day-to-day publishing operations across our global corporate social channels. This role serves as the operational engine behind our social program, ensuring every post is published accurately, on time, and in accordance with governance standards.

Working closely with the Social Media & Content Manager, Storyteller, Corporate Blog Program Manager, Communications, and Marketing teams, you’ll own the final stages of the publishing process—from content preparation and stakeholder approvals through Sprinklr publishing, Employee Advocacy distribution, and community management.

This is an ideal role for someone who enjoys operational excellence, attention to detail, social media publishing, and engaging with online communities.

Primary Responsibilities

• Own day-to-day publishing across our Client’s corporate social media channels using Sprinklr.
   
• Develop, review, and refine social copy for publication, tailoring messaging to the platform, audience, and campaign objectives. Format posts, validate links, optimize social assets, and ensure all content meets platform-specific best practices.
   
• Coordinate the publishing workflow, confirming required stakeholder approvals have been received before content is scheduled or published.
   
• Stage, schedule, QA, and publish content through Sprinklr while maintaining publishing calendars and embargo requirements.
   
• Maintain the accuracy and integrity of the social content calendar by proactively managing scheduling updates, identifying conflicts or gaps, and ensuring publishing plans remain aligned with current business priorities.
   
• Manage and maintain content within the Sprinklr Employee Advocacy platform, including organizing content, publishing approved campaigns, and supporting program administration.
   
• Monitor corporate social channels for comments, questions, and conversations, responding or escalating in accordance with community management guidelines.
   
• Partner with Communications, Editorial, Product Marketing, Campaigns, and Executive Communications to ensure accurate and timely execution of launches, campaigns, and thought leadership.
   
• Identify publishing issues, workflow improvements, and operational efficiencies that improve quality and scalability.
   
• Support social governance by following publishing standards, approval workflows, taxonomy, accessibility, platform specifications, and brand guidelines.
   
• Monitor publishing quality and flag issues or trends that could improve future content execution.
   

Required Experience & Qualifications

• 2–4 years of experience managing day-to-day social media publishing for a B2B organization.
   
• Experience publishing content on LinkedIn and YouTube, with familiarity across additional enterprise social platforms.
   
• Hands-on experience using enterprise social media management platforms such as Sprinklr (preferred), Sprout Social, Hootsuite, or similar.
   
• Experience coordinating publishing workflows, approvals, and content scheduling across multiple stakeholders.
   
• Strong proofreading, copy editing, and quality assurance skills with exceptional attention to detail.
   
• Comfortable engaging professionally with customers and online communities.
   
• Highly organized with the ability to manage multiple deadlines in a fast-paced environment.
   
• Experience using Canva or Adobe Express for light image resizing and social asset optimization.
   
• Strong communication and collaboration skills with cross-functional teams.
   
• Demonstrated ability to identify workflow improvements and proactively recommend operational efficiencies rather than simply executing assigned tasks.
   
• Experience using AI-powered productivity tools to improve publishing workflows, content preparation, and quality assurance is a plus.
   
• Experience supporting employee advocacy platforms is a plus.
   

Success Looks Like

• Content is published accurately, on schedule, and without errors.
   
• Publishing workflows are efficient, organized, and consistently followed.
   
• Stakeholders have confidence that launches and campaigns execute smoothly.
   
• Employee Advocacy content remains current, organized, and easy for employees to engage with.
   
• Community interactions receive timely responses or appropriate escalation.
   
• Social channels maintain a high standard of quality, consistency, and operational excellence