Social Media & Content Associate

ABOUT SUREGIFTS

SureGifts is Nigeria's leading digital gifting platform — making it easy for individuals, corporates, and enterprises to send meaningful gifts through e-gift cards, vouchers, and flexible reward solutions. We sit at the intersection of fintech, retail, and emotional connection, and we're on a mission to give everyone the freedom to care.

As we scale across Nigeria and beyond, we're looking for a creative storyteller who can translate that mission into compelling content that moves people — and moves product.

THE ROLE

You will be the creative engine behind SureGifts' day-to-day social presence. This is a dual role: part content creator, part visual designer. You'll plan, produce, and publish content across our social channels while also crafting the graphics, templates, and visual assets that keep our brand looking sharp and consistent across every touchpoint.

If you're the type who can write a punchy caption, design the accompanying graphic, and still find time to shoot a quick reel — this is your seat.

KEY RESPONSIBILITIES

Social Media Management and Content Creation

• Plan and manage a monthly social media content calendar across Instagram, X (Twitter), Facebook, LinkedIn, and TikTok/Reels
• Create original, engaging content — copy, graphics, short-form video — tailored to each platform's format and audience
• Develop and execute campaign content for product launches, seasonal moments, gifting occasions (Valentine's, Christmas, TGIF etc.), and brand activations
• Grow our community through consistent posting, timely responses, and proactive engagement with followers and brand conversations
• Monitor trends and adapt content quickly to tap into relevant cultural moments without losing brand voice
• Design on-brand static and animated assets for social, email, in-app, and partner use — including banners, story templates, promotional cards, and brand toolkits
• Maintain a library of reusable brand templates in Canva that internal teams and partners can use independently
• Produce visual assets for campaigns end-to-end, from brief to delivery, with minimal revisions needed
• Ensure all creative output adheres to SureGifts' brand guidelines — colour, typography, tone, and visual identity

Video & Short-Form Content  

• Shoot and edit short-form video content for Reels, TikTok, and YouTube Shorts using CapCut or equivalent tools
• Repurpose long-form content (webinars, events, testimonials) into snackable social clips
• Develop video concepts that showcase product benefits, customer stories, and brand personality

Performance & Reporting

• Track and report on content performance metrics (reach, engagement rate, follower growth, click-through) monthly
• Use insights to optimise content formats, posting cadence, and creative direction
• Stay current on platform algorithm changes and best practices

Must-Haves

• 2–4 years of hands-on experience in social media content creation and/or graphic design
• Strong Canva proficiency ; you can build a template from scratch and make it look like it came from a proper design team
• Comfortable with short-form video; CapCut or similar, creating and editing Reels/TikTok content
• A natural copywriter with a feel for brand voice — punchy, warm, and culturally aware
• Understanding of social media analytics and what the numbers actually mean
• Highly organised, able to manage a content calendar and hit deadlines consistently
• Excellent eye for detail — typography, spacing, colour — it shows in your work

Nice-to-Haves

• Experience with Adobe Photoshop, Illustrator, or Premiere Pro
• Familiarity with AI creative tools (ChatGPT for copy, Midjourney for ideation)
• Experience in fintech, e-commerce, FMCG, or consumer brands
• Photography skills or basic on-camera presenting ability
• Experience running paid social campaigns

WHAT SUCCESS LOOKS LIKE

In your first 90 days, you will have:

• Taken full ownership of the SureGifts' content calendar with zero missed posts
• Refreshed our social templates in Canva to reflect current brand guidelines
• Produced at least two campaign content series from brief to execution
• Built a performance dashboard that the Head of Marketing actually looks forward to seeing

HOW TO APPLY

Kindly upload your CV, portfolio that shows your work, and a brief note (no more than 200 words)