Senior Product Marketing Manager for Entertainment & Hospitality
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AI Summary
QSC is creating exceptional, people-centric experiences with the perfect balance of technology and creativity. Q-SYS, our innovative full stack audio, video and control platform, unifies data, devices and a cloud-first architecture, empowering organizations to deliver transformative AV experiences across built spaces. Building on the QSC legacy, QSC Audio delivers audio technology that empowers live entertainers and sound reinforcement professionals with the confidence to create and deliver memorable experiences for their audiences.
Atrius, Distech Controls and QSC are part of the Acuity Intelligent Spaces (AIS) business segment. Our mission is to make spaces smarter, safer and greener through our strategy of connecting the edge with the cloud using disruptive technologies that leverage data interoperability.
Acuity Inc. (NYSE: AYI) is a market-leading industrial technology company. We use technology to solve problems in spaces, light and more things to come. Through our two business segments, Acuity Brands Lighting (ABL) and Acuity Intelligent Spaces (AIS), we design, manufacture, and bring to market products and services that make a valuable difference in people’s lives.
We achieve growth through the development of innovative new products and services, including lighting, lighting controls, building management solutions, and an audio, video and control platform. We focus on customer outcomes and drive growth and productivity to increase market share and deliver superior returns. We look to aggressively deploy capital to grow the business and to enter attractive new verticals. Acuity Inc. is based in Atlanta, Georgia, with operations across North America, Europe and Asia. The Company is powered by approximately 13,000 dedicated and talented associates. Visit us at www.acuityinc.com.
Work location:
- This position may be based anywhere in the United States and includes travel as part of the responsibilities.
Job Summary
QSC is seeking a Senior Product Marketing Manager for Entertainment & Hospitality to lead marketing strategy across QSC’s professional audio reinforcement applications, including commercial audio, hospitality, and entertainment. This role will support a broad portfolio of QSC technology solutions, spanning the QSC powered loudspeaker portfolio for live sound applications, and Q-SYS Full Stack AV Platform solutions for installed systems.
The ideal candidate is a versatile marketing leader with deep experience in the AV industry and a proven track record supporting new product introductions. This includes partnering closely with product development teams, contributing market research and voice-of-the-customer insights, and translating product strategy into effective outbound marketing programs.
This role requires the ability to develop compelling messaging for a wide range of customers across the Entertainment & Hospitality segment, from solo performers, DJs, bands, and production professionals to venue owners, decision makers, and operators seeking installed commercial audio solutions built on the Q-SYS platform.
The ideal candidate will also bring strong instincts for modern audience engagement, including social media strategy, influencer marketing, artist relations, and creator-led campaign. At the same time, they must be able to bridge that consumer-facing energy into the installed commercial audio market, ensuring consistent, strategic positioning across both QSC powered loudspeaker and Q-SYS-based solutions.
This position will report to the VP Marketing, QSC.
Key Tasks & Responsibilities (Essential Functions)
Research & Strategy: Drive segment-specific marketing strategies for live performance, hospitality, entertainment venues, bars/restaurants, houses of worship, theme parks, and other experience-driven environments. Lead strategic marketing across our segments and research areas, with a focus on deep market understanding, scientific rigor and strategic insight. Gather and leverage deep market insights, including market drivers, size, unmet needs, and key players through voice-of-the-customer, paid research, competitor data, to inform long term product development plans.
Outbound execution: Devise and execute outbound GTM strategy, crafting compelling value propositions and annual marketing execution plans for both NPI and sustaining campaigns. Lead marketing activities, content creation, event marketing, brand awareness, and sales enablement that reinforce our core competencies in both portable and installed sound. Bridge consumer marketing instincts with B2B solution marketing discipline, helping connect QSC’s loudspeaker heritage to the broader Q-SYS Full Stack AV Platform story in installed entertainment and hospitality applications.
Sales Enablement & Training: Work with Training Department to build out product and segment-level sales enablement and end-user training development for entertainment and hospitality solutions; Also maintain companywide visibility to product development roadmap for this segment through various communication means.
Skills and Minimum Experience Required
- Bachelor’s Degree in Marketing, Communications, Advertising or a related field required. Masters/MBA preferred.
- 8-10 years of experience of product marketing at a professional AV solutions manufacturer
- Strong, balanced expertise in of both professional/portable loudspeakers and integrated audio, video and control systems,
- Proven track record in new product introduction strategy
- Strong networking capabilities to build relationships across various organizational levels and with customers.
- Strong, tactical knowledge of modern influencer strategy and social media platforms
- Strong balance between analytical aptitude and visionary envelope-pusher who thrives in a data-driven environment
- Strong analytic skills with the ability to interpret data and derive actional insights, strategic thinking and problem-solving skills.
- Exceptional communication and influence skills, with the ability to convey complex information clearly to a range of audiences.
- On-camera executive marketing presence for live / pre-recorded launch event
- Excellent project management and organization skills
- Ability to travel 25%
QSC. is owned by Acuity Inc., which is located in the United States. These companies share a global recruitment system on which the data you provide will be stored, and which will be subject to the laws of the United States of America.
The range for this position is $114,600.00 to 180,000.00. Placement within this range may vary, depending on the applicant’s experience and geographic location. Acuity offers generous benefits including health care, dental coverage, vision plans, 401K benefits, and commissions/incentive compensation depending on role. For a list of our benefits, click here.
We value diversity and are an equal opportunity employer. All qualified applicants will be considered for employment without regards to race, color, age, gender, sexual orientation, gender identity and expression, ethnicity or national origin, disability, pregnancy, religion, covered veteran status, protected genetic information, or any other characteristic protected by law.
Please click here and here for more information.
Accommodation for Applicants with Disabilities: As an equal opportunity employer, Acuity Inc. is committed to providing reasonable accommodations in its application process for qualified individuals with disabilities and disabled veterans. If you have difficulty using our online system due to a disability and need accommodation, you may contact us at (770) 922-9000, select option 4. Please clearly indicate what type of accommodation you are requesting and for what requisition.
Any unsolicited resumes sent to Acuity Inc. from a third party, such as an Agency recruiter, including unsolicited resumes sent to an Acuity Inc. mailing address, fax machine or email address, directly to Acuity Inc. employees, or to Acuity Inc. resume database will be considered Acuity Inc. property. Acuity Inc. will NOT pay a fee for any placement resulting from the receipt of an unsolicited resume.
Acuity Inc. will consider any candidate for whom an Agency has submitted an unsolicited resume to have been referred by the Agency free of any charges or fees. This includes any Agency that is an approved/engaged vendor, but does not have the appropriate approvals to be engaged on a search.
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