Senior Link Building Specialist

Remote · Contractor · Long-term

• Build and execute link-building roadmaps across our markets

• Find, contact and negotiate with publishers

• Decide how to allocate budget between sites and markets

• Audit link quality and keep an eye on existing placements

• Manage suppliers, budgets and reporting

• Test new platforms and acquisition methods. Some will fail, that's expected

• Help out on linkbait and digital PR campaigns

• Relevant and editorial

• Published on indexable pages

• Compliant with the agreed target URL and anchor

• Within budget

• Tracked and monitored

• 5+ years in off-site SEO or link building

• Results in competitive SERPs. Betting or iGaming experience is a strong plus, and you should know how regulation affects what publishers will and won't accept in gambling

• Good at outreach and comfortable negotiating prices

• Professional English. Other languages are genuinely useful here given how many markets we operate in

• At ease with Excel, SEO tools, and explaining your numbers when someone asks

• Sports fan: a plus

• Fully remote, a lot of autonomy

• A real budget and room to test things that might not work

• Ahrefs, Semrush, Screaming Frog, Seolyzer and AccuRanker

• A team that has been doing this for years across very different markets

• 3 placements you're proud of: live URL, target URL, anchor, and price paid. We'll check them in Ahrefs, so pick real ones.

• One campaign example (linkbait, digital PR, or anything creative you've pulled off)

• Your availability and monthly rate