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Smile Doctors

Senior Brand Designer

Posted 16 hours ago
5-10 years experience
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AI Summary

The Senior Brand Designer will build and maintain modular, self-service template systems within DAM platforms to enable efficient, on-brand marketing production. They will partner with cross-functional teams to govern brand standards, automate creative versioning, and ensure templates meet production specifications across various channels.

Looking for a position that makes you smile?


We’re seeking a Sr. Brand Designer to join our growing team.


The Sr. Brand Designer builds the template systems and automation that let teams and non-designers produce on-brand marketing without custom design support. This includes locked, self-service templates within the enterprise digital asset management (DAM) platforms, along with enterprise-level automation that versions creative across multiple brands and locations.

 

How you’ll make us better:

  • Design modular, locked templates for direct mail, paid media, social, email, and in-office assets
  • Configure editable zones while keeping brand-controlled elements locked
  • Define consistent standards for layout, typography, imagery, and content
  • Build variable-data and smart-field templates that populate location, offer, and personalization details at scale
  • Build and maintain self-service templates in a DAM platform with element locking, smart fields, user roles, and permissions
  • Structure templates to flex across multiple brands (logo, name, color, contact info) without compromising system integrity
  • Organize and govern templates through standardized naming, tagging, versioning, permissions, and retirement
  • Lead the conversion of the existing asset library into structured templates with smart fields and editable zones while preserving brand fidelity
  • Ensure templates work across formats and channels and meet production specifications
  • Create print-ready direct mail templates that meet bleed, CMYK, resolution, variable-data, and mailing requirements
  • Develop presized asset sets that reduce resizing and reformatting
  • Test editable templates before rollout to ensure reliable field use
  • Document template requirements and train non-designers to use the DAM independently
  • Partner with the Digital Asset Manager to keep templates findable and properly tagged following DAM standards for naming, versioning, permissions and retirement
  • Partner with the Project Manager to plan and prioritize template projects, owning and tracking tasks, and provide status updates
  • Align templates with team intake and workflow systems
  • Partner with Brand Strategy to align templates with approved messaging and positioning
  • Track template usage, adoption, and refine systems based on data and end-user feedback
  • Evolve templates as needed to support new campaigns, programs, and business needs
  • This role requires regular use of approved AI tools to perform assigned tasks more efficiently and effectively

 

Your special skills:

  • Strong understanding of layout systems, hierarchy, and consistency
  • Strong oral and written communication skills
  • Strong problem-solving skills and organizational skills

Prerequisites for success:

  • High School diploma required
  • Six (6) years of design experience with a systems or template-driven portfolio required; franchise, multi-brand, or multi-location experience preferred
  • Experience building self-service templates in Marq, Bynder, or comparable enterprise brand-templating / DAM platforms required
  • Experience with variable data, smart fields, or data-merge template automation required
  • Advanced knowledge of print production, including direct mail
  • Advanced knowledge of Adobe Creative Suite; Canva a plus
  • undefined

 

We saved the best for last.

In exchange for the dynamic contribution you’ll bring to our team, we offer:

  • Competitive salary 
  • Medical, dental, vision and life insurance 
  • Short and long-term disability coverage 
  • 401(k) plan 
  • 3 weeks paid time off in your first year + paid holidays 
  • Discounts on braces and clear aligners for you and your family members 

 

Why Smile Doctors?

As the nation’s leading Orthodontic Support Organization, Smile Doctors is shaping the future of orthodontics through strategic partnerships with top local doctors. We provide best-in-class support services so our partner orthodontists can focus on what they do best — driving extraordinary treatment outcomes and providing patients with an unmatched experience.

 

With hundreds of partnered practices across the nation, our synergistic approach has made us the fastest-growing organization in our industry and produced an ever-expanding need for top talent as we continue our unprecedented trajectory. To us, there’s no such thing as “top of our game.” We’re always climbing higher — together. And as our business grows, there’s plenty of room for our team to grow their careers, too.

 

Our dynamic support services team is comprised of world-class professionals whose diverse experiences drive innovation and development. Together, we are committed to passionately helping others achieve their best, most confident smiles.

 

 

This is the perfect opportunity to grow with an expanding organization! Apply today!

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