Sales Operations Specialist

 Posted a day ago
     
โญ 2-5 years experience
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AI Summary

The role focuses on improving sales effectiveness by managing Salesforce CRM reporting, ensuring data integrity, and providing actionable analytics for the North American sales organization. Additionally, the specialist supports sales enablement through tool optimization, training delivery, and the creation of sales collateral.

Sales Operations Specialist

Our Dynacast organization is looking for a Sales Operations Specialist who can blend strong analytical capabilities with a practical understanding of sales operations, translate complex data into meaningful insights, and improve overall sales effectiveness.

As a subsidiary of Form Technologies, Dynacast manufactures small- to medium-sized precision die cast components by combining extensive engineering knowledge with specialized manufacturing technologies. The company provides cost-effective solutions for global customers by identifying opportunities to redesign or consolidate products and assemblies through die casting. Dynacast operates 21 manufacturing facilities in 16 countries across the globe.

Position Summary

The Sales Operations Specialist is responsible for improving sales effectiveness by equipping Dynacast's North American commercial sales organization with the tools and insights needed to achieve business objectives. This role will work closely with Dynacast's sales, marketing, and executive leadership teams to manage Salesforce CRM reporting and data integrity, provide actionable analytics, and support sales enablement initiatives, including content and technology. The role will report directly to the Dynacast VP of North American Sales.

This position will be primarily remote. Preference will be given to candidates who live near a Dynacast facility, including Charlotte, NC; the greater Chicago area; Southern California; or Toronto.

Key Responsibilities

Sales Operations and CRM Management

  • Salesforce CRM reporting for NA Sales, dashboard development, and ongoing optimization.
  • Ensure data integrity within Salesforce; partner with sales leadership to drive accuracy and adoption.
  • Support pipeline management, sales forecasting, QBRs, and account planning processes.
  • Develop and deliver standardized and ad hoc reports for sales leadership and executive teams.

Analytics & Insights

  • Analyze internal and external data sources (e.g., market data, forecasts, customer data) to generate actionable insights.
  • Monitor sales and marketing performance against KPIs and provide recommendations for improvement.
  • Identify trends, opportunities, and risks through data mining and performance reporting.
  • Leverage tools such as databases, spreadsheets, and analytics platforms to support decision-making.

Sales Enablement & Training

  • Support and optimize sales tools, engagement platforms, and lead generation technologies to improve productivity and adoption.
  • Support the development and delivery of training programs (virtual and in-person) on Salesforce, sales tools, and processes.
  • Help create and maintain training materials; measure and improve training effectiveness.
  • Provide ongoing support to the sales team to maximize tool utilization and productivity.

Content & Collateral Support

  • Partner with cross-functional teams to develop and maintain sales collateral, presentations, and case studies.
  • Maintain a centralized repository of sales content, ensuring materials are current and aligned with market needs.
  • Partner with the Corporate marketing team to ensure sales materials, presentations and any customer-facing resources are aligned, accessible

Market Intelligence & Strategic Support

  • Analyze market trends, customer data, and competitive insights to support sales strategy.
  • Provide forward-looking analysis using market research and forecasting tools.
  • Support trade show strategy, including planning and post-event ROI analysis.
  • Equip sales teams with insights on customers, prospects, and competitors.

qualifications and REquirements

  • Bachelor's degree in Business, Marketing, Analytics, or a related field.
  • 3+ years of experience in sales operations, sales analytics, CRM administration, sales enablement, or related commercial operations roles in a manufacturing environment.
  • Strong expertise in Salesforce CRM, including reporting and dashboard development.
  • Advanced analytical skills, including experience with data modeling, forecasting, KPI tracking
  • Advanced skills with tools such as MS Excel and data visualization platforms like Power BI or Tableau.
  • Experience supporting a technical B2B sales organization strongly preferred.
  • Understanding of complex sales cycles and pipeline management.
  • Experience working with market data sources, such as IHS or similar tools, preferred.
  • Demonstrated ability to translate data into actionable insights and business recommendations.
  • Experience managing sales tools and technology stacks.
  • Strong communication and presentation skills, with the ability to influence stakeholders at all levels.
  • Highly organized, with the ability to manage multiple priorities in a fast-paced environment.
  • Ability to travel up to 20%, domestically and internationally.

Equal Opportunity Employer, including Protected Veterans and Individuals with Disabilities. All qualified applicants will receive consideration without regard to race, gender, age, disability, or other protected status.

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