Product Marketing Engineer

About Juniper Square

Private markets are one of the largest, most complex, and most underserved corners of global finance. Our mission at Juniper Square is to unlock their full potential. We’re the Operations Partner trusted by 2,300+ GPs, unifying technology, data, and fund administration services into a single platform that helps GPs move faster, make better decisions, and scale with precision. With $300B+ under administration and 700,000+ LPs on platform, we’ve built the scale to match our ambition. And with JunieAI, our purpose-built AI platform, we’re reimagining how private markets operate, embedding intelligence across every workflow. Founder-led since 2014, backed by $350M+ in funding, and now 1,000+ employees strong, we’re building a company designed to shape the future of private markets for decades to come.

Our culture is built for people who want to do ambitious, meaningful work alongside exceptionally talented teammates. We think like owners, move with urgency, and take pride in solving hard problems that truly matter to our customers and the future of private markets. We believe the best ideas come from open debate, deep collaboration, and diverse perspectives, which is why we believe transparency is the default and feedback makes us stronger. If you’re energized by high standards, rapid growth, and the opportunity to help define a category at a pivotal moment, come join us!

Juniper Square offers employees a variety of ways to work, ranging from a fully remote experience to working full-time in one of our physical offices. We invest heavily in digital-first operations, allowing our teams to collaborate effectively across 27 U.S. states, 2 Canadian Provinces, India, Luxembourg, and England. We also have physical offices in San Francisco, New York City, Mumbai and Bangalore for employees who prefer to work in an office some or all of the time.

About your role

Juniper Square has built the leading platform for private market fund operations and investor management. We are evolving from selling technology and fund administration as separate products to becoming the operating system for how private markets firms run their business. Getting there requires a product marketing function that can serve sales, CS, partnerships, and pipeline marketing at a speed and scale a traditional PMM team cannot.

This is not a traditional product marketing role. You will design and run an AI-native system — built on a structured product and customer knowledge base and powered by agents — that produces messaging, positioning, battlecards, decks, one-pagers, and enablement materials on demand, at a speed no human team can match. You will own the knowledge base, the production workflows, and the editorial layer that ensures what comes out is actually worth using.

Our buyers are CFOs and COOs at private equity, venture, and real assets firms. They evaluate vendors like any operational investment: does this solve a real problem, can I trust the vendor, and what does the alternative cost. The system you build needs to produce outputs that hold up to that standard consistently, across all three verticals and every stage of the sales cycle.

What you’ll do

• Build and own the PMM knowledge harness. Design and maintain the structured knowledge base that grounds every agent output: product capabilities, vertical positioning, competitive intelligence, customer proof points, and buyer personas, organized so agents can retrieve and reason over them accurately. This is not a document library. It is the retrieval layer your agents run on. The quality of what gets indexed here, how it's structured, chunked, and kept current, determines the quality of everything the system produces. Every customer conversation, competitive insight, and product update you feed into it makes every future output more accurate and more useful.

• Build, deploy, and iterate on AI agents that produce PMM outputs. Design the agent workflows that generate messaging frameworks, battlecards, one-pagers, decks, email sequences, and enablement materials directly from the knowledge base. Own the full stack: prompt architecture, retrieval logic, output templates, and the feedback loops that improve agent performance over time. The goal is PMM-quality assets available to any team in the org, on demand, without a queue.

• Own editorial quality and system trust. Review and refine agent-generated outputs before they reach the teams that use them. Your judgment is what separates a system that produces volume from one that produces work worth using, especially for buyers who read carefully and will notice when we are not specific. As agent output quality improves and trust builds, this layer gets lighter; in the near term it is a critical part of the role.

• Run the internal PMM service layer. Field asset requests from sales, CS, partnerships, and pipeline marketing. Route finished agent outputs to the teams that need them. Maintain the feedback loops that surface knowledge gaps, flag agent errors, and tell you what the system is consistently getting wrong. Every team in the org should experience PMM as a fast, high-quality service.

• Measure and improve system performance. Define and track the metrics that tell you whether the system is working, including feedback from sellers, asset utilization, and win rates by segment and vertical. Use that data to set priorities and make the case for investment.

Qualifications

• A product marketing foundation, with several years of B2B marketing experience. You understand how product marketing works with cross functional partners, and how to systematize the work of this function.

• Genuine AI fluency, not theoretical. You have built workflows using LLMs, agents, or AI automation tools in a real marketing context. You have thought through where AI accelerates work worth accelerating and where human judgment is the thing that actually matters. You are not learning this on the job.

• Editorial judgment. You can tell the difference between an output that sounds right and one that reflects how a sophisticated buyer actually thinks about their problem. You hold the system's output to the same standard you'd hold your own writing.

• Operational rigor. You are comfortable building and maintaining systems, not just producing assets. You can think in workflows, identify where a process is breaking down, and fix it without waiting for someone else to tell you it's a problem.

• Experience in financial services, fintech, or complex enterprise SaaS is strongly preferred. Familiarity with fund operations, investor relations, or private markets workflows is a meaningful advantage. You do not need to be a fund accountant, but you should be able to learn the domain quickly and take it seriously.

• A genuine partnership mentality. You understand that the system you're building serves the whole org, and that means building trust with sales, CS, partnerships, and product, not just delivering outputs into a void. People across the organization should want to contribute to the knowledge base because working with you makes it worth their time.

• Comfort with a role that doesn't have a clean precedent. This is not a role with an established playbook. The person in it should find that energizing rather than unsettling

Compensation

Compensation for this position includes a base salary, equity, and a variety of benefits. The U.S. base salary range for this role is $160,000 - $215,000. Actual base salaries will be based on candidate-specific factors, including experience, skillset, and location, and local minimum pay requirements as applicable.

Benefits include:

• Health, dental, and vision care for you and your family

• Life insurance

• Mental wellness coverage

• Fertility and growing family support

• Flex Time Off in addition to company-paid holidays

• Paid family leave, medical leave, and bereavement leave policies

• Retirement saving plans

• Allowance to customize your work and technology setup at home

• Annual professional development stipend

Your recruiter can provide additional details about compensation and benefits.

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