Product Manager

About Willow:

Willow is a telehealth company focused on personalized, responsible cosmetic weight loss care. We combine medical expertise with a supportive, patient-centered approach to help people feel more confident and comfortable in their bodies. Our goal is to make high-quality care accessible, thoughtful, and designed to fit real lives.

About the role:

We’re looking for a Product Manager to own meaningful product areas within our’s platform and help drive outcomes across the patient lifecycle—from onboarding through ongoing care. This role is responsible for identifying the right problems to solve, shaping solutions with cross-functional partners, and ensuring shipped work drives measurable impact for patients and the business. You will work closely with Design, Engineering, Clinical, Operations, Marketing, and Project Management to translate goals into product direction, guide prioritization, and evaluate success after launch. This is a hands-on role for someone who thrives in ambiguity, thinks in systems, and cares deeply about turning insight into impact.

Responsibilities:

• Own a defined product area or set of experiences (e.g., onboarding, patient portal, care workflows)

• Identify and prioritize problems based on patient needs, business impact, and operational constraints

• Translate high-level goals into clear product direction, requirements, and success criteria

• Partner with Product Leadership to shape and maintain a prioritized product roadmap

• Make thoughtful tradeoffs between speed, scope, and impact

• Use data, user insights, and business context to inform decisions—not just intuition

• Collaborate with Project Managers to ensure initiatives are well-coordinated and delivered effectively

• Define clear success metrics for initiatives before work begins

• Evaluate impact post-launch and identify follow-up opportunities

• Use product events, funnel data, and qualitative feedback to understand what’s working and what’s not

• Help ensure product decisions reduce preventable friction and confusion, especially early in the patient lifecycle

Requirements:

• 3–6 years of experience as a Product Manager or in a closely related role

• Experience owning product areas and shipping customer-facing features

• Strong ability to reason through ambiguous problems and make clear tradeoffs

• Comfort working cross-functionally with engineering, design, and non-technical partners

• Excellent communication and stakeholder management skills

Nice to Have

• Experience in healthcare, fintech, or other regulated industries

• Familiarity with funnel metrics, lifecycle metrics, or retention concepts

• Experience working with experimentation or A/B testing

• Exposure to operational or clinical workflows

• Strong written thinking and documentation skills

What’s in it for you?

• As full-time member of our team, you’ll enjoy:

• Flexible hours

• Work wherever you choose

• Fun and casual work environment

• Employee engagement activities and virtual gatherings

• We are a diverse, global team! 🌍