Premium Territory Sales Manager

About Us

Altadis U.S.A. is responsible for some of the world's most renowned consumer facing brands that have shaped the industry’s premium cigar standards.Altadis U.S.A. operates production facilities in the Dominican Republic and Honduras and partners with factories in Mexico and Nicaragua. Altadis and its affiliates employ over 5,000 employees worldwide and strive to provide them with an outstanding working environment.Altadis U.S.A. products are known for their craftsmanship, value and quality

Overview

Altadis U.S.A. is one of the nation’s leading makers of premium cigars, with a portfolio that includes Montecristo, Romeo y Julieta, H. Upmann, Trinidad, and Aging Room. We are seeking a Premium Territory Manager to own and grow our business across New England. (Territory includes: New Hampshire, Connecticut, Boston, Maine, and Vermont). 

This is a fully field-based selling role, calling on premium tobacconists, distributors, and special accounts. Time is spent in stores with owners and buyers — selling the portfolio, executing brand standards, running events, and opening new doors.

The Territory Manager owns the territory end to end: building the call cycle, prospecting new business, executing retail programs and managing the territory budget. Performance is measured against clearly defined KPIs covering territory growth, focus brand distribution, and in-store event execution.

(Living in MA or CT preferred).

Responsibilities

Territory Ownership and Growth

• Own and execute the territory sales plan, including account-level targets, customer relationships, delivery of revenue and market share growth.
• Deliver against defined Key Performance Indicators for territory growth, focus brand distribution, and program execution.
• Analyze local market conditions, competitive activity, account performance, and adjust the plan accordingly.
• Provide regular, accurate reporting on territory performance, call activity, and market conditions.

Business Development

• Actively hunt for new business. Continuously scan the market for new accounts, new points of distribution, and dormant accounts that can be reactivated.
• Identify, research, and secure new customers through market analysis, industry resources, and direct prospecting.
• Protect and grow the existing base by increasing share of business within current accounts.

Selling and Account Management

• Solicit orders across an extensive product portfolio and work with accounts to maintain appropriate inventory levels.
• Present and introduce new brands, sizes, and packaging to all accounts, in line with company strategy.
• Quote prices and credit terms to direct-buying customers
• Build and maintain strong working relationships with owners, buyers, and channel retail contacts throughout the territory.

Retail Execution and Events

• Execute merchandising and brand standards that drive product visibility, accessibility, and consumer engagement at retail.
• Initiate, plan, and execute in-store retailer and consumer events that showcase our brands.
• Organize, attend partnership and sampling events within the territory.

Planning and Administration

• • Build the call itinerary and maintain a consistent call cycle across assigned accounts.
  • Plan efficient travel routes that prioritize high-value accounts and maximize selling time in front of customers.
  • Maintain accurate and timely records of call activity, orders, and account information in company systems.
  • Manage the territory budget and expenses efficiently within policy

Qualifications

Required

• Three or more years of field sales or account management experience.
• Demonstrated ability to manage KPIs and a territory budget to deliver profitable growth.
• Strategic portfolio selling skills across a broad product range.
• Disciplined merchandising and brand standards execution at retail.
• Strong organizational and time management skills, with the ability to work independently
• Exceptional interpersonal and relationship-building skills.
• Strong work ethic, flexibility, and a solution-oriented approach.
• Familiarity with CRM or order-entry systems.
• Willingness to be in-market daily and to travel overnight approximately 50% of the time.
• Valid driver’s license and the ability to operate a motor vehicle.
• Must reside within the assigned territory or be willing to relocate to it.
• Must be 21 years of age or older.

Preferred

• Experience in premium cigars, tobacco, beverage alcohol, or other luxury/specialty retail categories.
• Experience selling through both independent retail and wholesale distributor channels.

Work Environment Conditions

Work Environment and Physical Demands

• The duties of this position are performed in part inside retail or other tobacco environments with smoke.
• The employee is occasionally exposed to humid conditions in retail humidors.
• The employee may frequently lift or move up to 35 pounds.

What We Offer

• Competitive base salary with a performance-based incentive plan.
• Company vehicle.
• Travel and business expense reimbursement.
• Medical, dental, vision, and 401(k).
• Paid time off and company holidays.
• Opportunity for advancement within the sales organization.