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WebIndia Inc.

Performance Marketer

Posted 20 days ago
500K - 700K per year
2-5 years experience
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AI Summary

Manage and optimize end-to-end Google Ads and Meta Ads campaigns for international e-commerce and service-based clients. Utilize AI tools to enhance campaign setup, reporting, and performance analysis while driving profitability.

Role Overview
We are seeking a Performance Marketer to independently own and drive paid media outcomes for our international e-commerce and service-based clients. You will manage and optimize Google Ads and Meta Ads campaigns end-to-end from strategy and setup through daily optimization and reporting - while integrating AI tools to work smarter and faster. This is a remote, individual-contributor role for a professional who can operate with minimal supervision.
We are only looking for an immediate joiner.

Roles and Responsibilities
● Manage and optimize Google Ads and Meta Ads campaigns for international e-commerce and service-based clients.
● Develop and refine paid advertising strategies with a clear focus on ROI and profitability.
● Conduct keyword research, competitive analysis, ad copy creation, audience targeting and bid optimization.
● Execute and monitor Search, Display, Shopping, and Performance Max campaigns on a daily basis.
● Track and analyze campaign performance, delivering clear weekly and monthly reports with actionable insights and recommendations.
● Run A/B tests on creatives, landing pages, and ad copy to improve conversion performance.
● Set up and manage tracking, conversions, remarketing, and attribution models in coordination with the tech/analytics team.
● Apply AI tools such as Claude Code, Claude AI, Chat GPT, Gemini, or similar platforms to improve campaign setup, analysis, reporting, and optimization efficiency.

Must-Have Requirements
● Strong expertise in Google Ads and Meta Ads, backed by proven performance results.
● Demonstrated experience with international e-commerce and service-based projects.
● Sound understanding of AI tools for ad creation, workflow support, reporting and optimization.
● Practical, hands-on exposure to tools such as Claude Code, Claude AI, Chat GPT, Gemini, or similar AI platforms as part of day-to-day marketing work.
● Proficiency in GA4, GTM, Meta Business Suite and performance tracking.
● Ability to manage multiple projects efficiently in a fast-paced environment.
● Willingness to work remotely using a personal device.

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