Outbound Growth Manager

Hometown empowers schools with seamless digital tools for ticketing, fundraising, and event management, enabling them to create memorable in-person experiences that bring communities together. As a trusted partner dedicated to supporting athletics, arts, and extracurricular activities, we help schools generate vital funding to ensure every student has access to enriching opportunities. With a deep passion for serving those who shape our future, we make event operations effortless – so schools can focus on what truly matters: creating lasting impact in their hometowns.

Job Description:

Location: Remote, hybrid, or in-office (Columbus, OH)
 

Who We Are:
Hometown is the trusted leader in the education space, equipping athletic directors, coaches, and school administrators with the tools they need to manage their department communications, live events, and fundraisers. Hometown offers an all-in-one, easy-to-use platform to support schools in creating memorable in-person experiences and lasting impact in their communities. We’re continuing to expand our technology and team to provide the best-in-class service to organizations across the country! 
 

Hometown empowers all team members through a positive company culture. Exemplifying our core values of Hustle, Excellence, Resilience, and Ownership (HERO). We’re committed to providing a safe and inclusive work experience for everyone, both those working remotely and within our offices across the country. Consider joining our team today! 
 

Role Summary:

We’re looking for an Outbound Growth Manager to own the top of our sales funnel. This isn’t a stepping-stone SDR role, it’s a seat for someone who has already put in the reps and is ready to take real ownership. You’ll develop prospect lists from scratch, craft compelling outreach, run multi-touch email campaigns, and be directly accountable for a meaningful share of the revenue pipeline. If you love the hunt, have a knack for writing, and geek out on systems and data, this is your next move. 
 

This role sits at the intersection of growth, sales, and revenue operations. You'll have a direct impact on company fundraising growth, significant ownership over results, and the opportunity to help shape how outbound is built and scaled for the majority of the schools and districts our teams interact with and sell to. Success will be measured by pipeline generation, outbound campaign performance and overall contribution to revenue growth for our fundraising sales team.
 

Key Responsibilities:

Pipeline Building & Prospecting

• Identify, source and compile accurate prospect contact data using tools like Claude, Apollo, or custom scripts and internal tools

• Maintain and enrich a clean, well-organized prospect database with up-to-date information

• Identify and prioritize high-fit accounts based on Ideal Customer Profile (ICP) criteria
   

CRM Ownership

• Build, maintain, and refine CRM reports and dashboards to track pipeline health, activity metrics, and conversion rates

• Ensure all prospect and outreach data is logged accurately and consistently

• Surface insights from CRM data to improve targeting and outreach strategy
   

Email Outreach & Copywriting

• Write sharp, personalized email copy that earns opens, replies, and meetings

• Develop and A/B test subject lines, messaging angles, and calls to action

• Build and manage multi-step email sequences in platforms such as Instantly or Apollo
   

Quota & Revenue Accountability

• Own a pipeline build quota

• Track your own metrics weekly and proactively flag blockers or opportunities

• Work closely with Fundraising Territory Managers to ensure smooth handoffs and feedback loops

Preferred Education and Experience:

• You have 2-3 years of outbound sales or SDR experience and you’re ready for more ownership than your current role gives you

• You can write clearly, conversationally, and persuasively, without sounding like a robot

• You’re comfortable with web scraping and data enrichment (even if you’re not an engineer)

• You’ve used CRM tools before and know how to pull a useful report

• You’ve run email campaigns in tools like Instantly, Apollo, Outreach, or similar

• You’re quota-driven and take personal ownership of your numbers

• You thrive in a fast-moving startup environment with a high-degree of autonomy
   

Nice to Have

• Experience selling into K-12 schools, nonprofits, or youth-serving organizations

• Familiarity with Clay, Apollo, Instantly, or similar modern GTM tooling

• A track record of iterating on your own outreach based on data
   

Physical Requirements: 

• Must be able to remain stationary for a long period of time, including working on a computer. 

• This position may also be required to travel to client sites or conferences. This could include standing and walking for prolonged periods of time, and while outdoors in various weather conditions.

• Hometown values the importance of demonstrating to our customers that we care and are invested in our product and how it can be the best solution for them. All Hometown employees have a minimum amount of client events they must attend per year. This may include traveling to local client sites and could include standing and walking for prolonged periods of time, and while outdoors in various weather conditions.  

Why Join the Hometown Team?
At Hometown, you’ll be part of a mission-driven company dedicated to making a significant impact on education through innovative solutions. Here are just some of the benefits of joining the Hometown team: 

• Flexible PTO with no annual maximum. 

• 11 holidays and extended winter break. 

• 401(k) - up to 4% match. 

• Medical, dental, and vision insurance plans offered. 

• Employer HSA contribution. 

• Opportunities for virtual and in-person collaboration/social events. 
  
  
   

Hometown is an equal opportunity employer. It does not discriminate against applicants or employees on the basis of race, color, religion, creed, national origin, ancestry, disability that can be reasonably accommodated without undue hardship, sex, sexual orientation, gender identity, age, citizenship, marital or veteran status, or any other legally protected status.