Marketing Specialist

Description

Are you looking for a job where the work you actually want to do – growing an audience, running campaigns that perform, and creating design work you're proud to share – makes a real impact?

At GrapeTree Medical Staffing, we connect nursing and allied healthcare professionals with the nursing homes, assisted living facilities, and other healthcare communities that count on them. Every campaign you run helps support real patient care. You'll own our social presence, run digital advertising across social and Google, manage the job postings that bring new talent to us, help bring our employee programs to life, and design creative that makes people stop scrolling.

If you like variety, ownership, and seeing your work make a measurable difference, this job is for you!

Here are the details:

You'll join a close-knit marketing team responsible for strengthening the GrapeTree and CareEvo brands, engaging our key audiences, and supporting company growth. Because we're a lean team, you'll have real ownership over your core work and the flexibility to jump in and support your teammates when the moment calls for it. This role combines creativity, communication, project management, and digital marketing skills to help bring campaigns, content, and company initiatives to life.

Location(s):

Our corporate office is located in Milford, Iowa. We work and live where others vacation! We offer the option to work full-time onsite, hybrid, or full-time remote based on your location.

• Onsite: Team members can choose to work full-time onsite at our corporate office.

• Hybrid: Our hybrid option allows team members to work 3 days at home and 2 days in the office each week. Thursdays are considered to be a universal onsite day for all employees within a 40-mile radius of headquarters.

• Remote: Based on a candidate's location, this position can also be offered as a full-time work from home opportunity.

Schedule:

• As a Marketing Specialist, you can expect to work Monday-Friday, 8am-5pm CT.

Wage:

• This is a salary position that pays $45,000 annually 

• Wages are received weekly, with the option to earn it sooner with Instant Pay!

Total Compensation View:

• Medical Insurance: premium as low as $16.59 per week

• Basic Life Insurance: $50,000

• 401k: up to 4% employer match

• Bonuses/incentives: numerous opportunities.

A day in the life:

The core of your role – what you’ll own:

· Social media and audience engagement: Create content and manage our presence across Facebook, Instagram, LinkedIn, YouTube, and more; and truly engage, from responding to comments and monitoring conversations to staying on top of Google reviews. 

· Digital advertising: Plan, run, and optimize paid campaigns across social and Google, watching performance closely and adjusting to get the most out of every dollar. 

· Recruitment marketing: Own our presence on Indeed and other job boards, writing and optimizing postings that help the right healthcare professionals find us. 

· Graphic design and creative: Produce graphics, digital content, presentations, and video that look sharp and stay on brand. 

· Employee programs: Help plan and bring to life the events and initiatives that keep our team connected.

Where you’ll pitch in – team support as needed:

Because we're a small team, everyone lends a hand outside their lane from time to time. In this role, that might look like:

· Supporting email marketing and company communications

· Helping create sales enablement materials

· Jumping in on other marketing projects as priorities shift

· Assist with planning and executing employee events

Here's what you need to be successful in this role:

Required:

• Bachelor's degree in      marketing, communications, journalism, or a related field or      equivalent experience in a role such as Social Media Manager, Marketing      Coordinator, Content Creator, Brand/Creative Coordinator, Graphic      Designer, Public Relations, or Corporate Communications
• Hands-on experience managing      social media for a brand or organization, creating content, and engaging      an audience
• Experience running and      optimizing paid digital campaigns on social (Meta), search (Google), or      job boards (Indeed) and comfort using performance data to decide what's      working and what isn't 
• Graphic design experience and      proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign) 
• Excellent written and verbal      communication skills
• Highly organized, detail      oriented, and able to manage several projects at once
• Ability to work in a flexible,      fast-paced environment
• Multitasking and time      management skills
• Stay current on marketing      trends, emerging technologies, and industry best practices

Bonus points (nice to have, not required):

• Familiarity with analytics and      tracking tools (GA4, Meta Pixel, or campaign dashboards) 
• Direct experience with Indeed      or other recruitment/job board advertising 
• Email marketing experience 
• Photography and/or videography      skills 
• Internal or corporate      communications experience

We think you'll love working for us. Here's why:

Benefits with YOU in mind – Our benefits begin the first of the month following your date of hire. Our benefits include:

• Medical insurance with premiums as low as $16.59/week

• Vision and dental plans

• Short-term disability

• Flexible spending account

• Basic and Voluntary Life insurance

• 401k plan and 401k matching

• Paid-time-off (PTO)

• Holiday pay

• Pet Insurance

• Bonus! Your birthday is a paid day off

Reward and Recognition Opportunities – Our employees rock… we get it. That's why we offer fun incentives, programs, and annual awards.

Health & Wellness – Being in the healthcare industry, health and wellness is important to us. That's why we have a wellness committee to coordinate and encourage wellness activities, plus we offer ergonomic standing desks to all on-site employees, a 24/7 fitness center in our corporate office, and wellness reimbursement up to $20 per month!

Crushing Company Culture – We work hard, but we play hard, too! We keep our GrapeTree family connected with so many fun initiatives:

• Social hours

• Snack Attack Wednesdays

• Volunteer and wellness opportunities

• Various corporate events

Love where you work:

The workstation for this position is a cubicle setting where you will be able to closely interact and connect with your co-workers! You can expect multiple monitors, frequent computer usage, adequate lighting, a clean environment, and moderate noise levels.

About Us

Our Bragging Moment: For the eighth year in a row, GrapeTree was listed on Inc. 5000's List of Fastest-Growing Private Companies, coming in at #2445 in 2023!

Where You Can Find Us: 2501 Boji Bend Dr. Suite 100, Milford, Iowa 51351

EEO: Disabled / Veteran / Sexual Orientation / Gender Identity

Requirements

 Here's what you need to be successful in this role:Required:

• Bachelor's degree in      marketing, communications, journalism, or a related field or      equivalent experience in a role such as Social Media Manager, Marketing      Coordinator, Content Creator, Brand/Creative Coordinator, Graphic      Designer, Public Relations, or Corporate Communications
• Hands-on experience managing      social media for a brand or organization, creating content, and engaging      an audience
• Experience running and      optimizing paid digital campaigns on social (Meta), search (Google), or      job boards (Indeed) and comfort using performance data to decide what's      working and what isn't 
• Graphic design experience and      proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign) 
• Excellent written and verbal      communication skills
• Highly organized, detail      oriented, and able to manage several projects at once
• Ability to work in a flexible,      fast-paced environment
• Multitasking and time      management skills
• Stay current on marketing      trends, emerging technologies, and industry best practices