Marketing & Social Media Executive
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AI Summary
About Lyra
Lyra Health is the leading provider of mental health solutions for employers supporting more than 20 million people globally. The company has delivered 13 million sessions of mental health care, published more than 20 peer-reviewed studies, and delivered unmatched outcomes in terms of access, clinical effectiveness and cost efficiency. Extensive peer-reviewed research confirms Lyra’s transformative care model helps people recover twice as fast and results in a 26% annual reduction in overall healthcare claims costs. Lyra is transforming access to life-changing mental health care through Lyra Empower, the only fully integrated, AI-powered platform combining the highest-quality care and technology solutions.
Lyra Health is looking for a structured, hands-on Marketing & Social Media Executive to join our European Commercial Team. This role is ideal for a proactive individual who loves content creation, platform management, and keeping marketing workflows moving smoothly. In this position, you will provide critical day-to-day support to our commercial growth efforts across Europe, helping to scale our visibility and maintain our brand footprint in several key international markets.
Reporting into the commercial team, you will focus heavily on content execution, basic digital optimization, and regional localization. You will take care of the everyday tasks that keep our bimonthly newsletters, client slide decks, localized social channels, and agency partnerships running like clockwork.
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Commercial Newsletter Coordination: Draft, compile, and coordinate content for our monthly commercial newsletter. You will be responsible for gathering updates from the team, writing clean copy in English, and building out the localized, "in-language" versions of the newsletter to ensure our updates are properly formatted and delivered to our European client base.
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Presentation & Slide Deck Support: Provide ad-hoc assistance to the sales and account management teams by helping create and polish customer-facing presentations. You will take raw notes, project data, or standard templates and format them into clean, visually aligned, client-ready slide decks that support our commercial pitches.
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Localized LinkedIn Scheduling & Translation: Manage the daily posting schedules and basic content translation for Lyra’s localized European professional profiles—specifically covering Lyra Spain, Lyra Belgium, Lyra Netherlands, and Lyra Hungary. You will adapt master English content into localized posts, ensure accurate translations, and monitor engagement across these feeds.
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B2B Social Media Campaigns: Set up, launch, and monitor paid and organic lead-generation campaigns on LinkedIn. Working with standard campaign metrics, you will manage audience filters, track budget spend, and flag incoming leads for our outbound sales teams to follow up on.
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SEO Agency Day-to-Day Contact: Serve as the main internal point of contact for our external SEO agency. You will be responsible for passing content briefs back and forth, tracking their ongoing deliverables, updating our website content based on their recommendations, and ensuring that our organic search strategy stays on track.
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Professional Background: Minimum of 3 years hands-on experience in similar roles covering digital marketing, social media coordination, or commercial bimonthly communications. Experience in a B2B tech or corporate benefits environment is an advantage.
- Qualifications: Bachelor's degree in Marketing, Business Administration or a related field is desirable, but not essential.
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Language Skills: Exceptional native-level written and verbal communication skills in English are mandatory.
To successfully handle our regional translation and localization tasks, you should ideally be fluent in 1 or 2 European languages, with a strong preference for Spanish and French. -
SEO & Social Baseline: A solid understanding of basic SEO best practices (such as keyword placement and metadata structure) and practical experience navigating LinkedIn Campaign Manager. You should be highly comfortable managing scheduling tools and running baseline tracking metrics.
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Location Parameters: Must be permanently based in the United Kingdom with full, unrestricted legal entitlement to live and work. The role operates on a fully remote structure from the UK, requiring strong organization skills to align seamlessly with a distributed European team.
● 28 days holidays plus bank holidays per year
● Private medical insurance
● Discretionary bonus scheme
● Group life assurance - up to 10x annual salary
● Critical health insurance - 2x Annual salary lump sum paid out, in accordance with illness.
● Access to 24/7 Employee Assistance Programme
"We are an Equal Opportunity Employer. We do not discriminate on the basis of race, color, religion, sex (including pregnancy), national origin, age, disability, genetic information or any other category protected by law.
By applying for this position, you acknowledge that your personal information will be processed as per the Lyra Health Workforce Privacy Notice. Through this application, to the extent permitted by law, we will collect personal information from you including, but not limited to, your name, email address, gender identity, employment information, and phone number for the purposes of recruiting and assessing suitability, aptitude, skills, qualifications, and interests for employment with Lyra. We may also collect information about your race, ethnicity, and sexual orientation, which is considered sensitive personal information under the California Privacy Rights Act (CPRA) and special category data under the UK and EU GDPR. Providing this information is optional and completely voluntary, and if you provide it you consent to Lyra processing it for the purposes as described at the point of collection, for example for diversity and inclusion initiatives. If you are a California resident and would like to limit how we use this information, please use the Limit the Use of My Sensitive Personal Information form. This information will only be retained for as long as needed to fulfill the purposes for which it was collected, as described above. Please note that Lyra does not “sell” or “share” personal information as defined by the CPRA. Outside of the United States, for example in the EU, Switzerland and the UK, you may have the right to request access to, or a copy of, your personal information, including in a portable format; request that we delete your information from our systems; object to or restrict processing of your information; or correct inaccurate or outdated personal information in our systems. These rights may be subject to legal limitations. To exercise your data privacy rights outside of the United States, please contact globaldpo@lyrahealth.com. For more information about how we use and retain your information, please see our Workforce Privacy Notice."
The benefits available to those located in the UK. will be consistent with UK law and may vary from those located in other countries. Benefits will be provided in a manner consistent with applicable law.
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