Marketing Operations and CRM Specialist | 100% Remote | LATAM

 Posted a month ago
     
2-5 years experience
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AI Summary

Manage and optimize the CRM platform and marketing automation ecosystem to drive growth and operational efficiency. Collaborate with sales and RevOps teams to maintain data quality, build performance dashboards, and implement lead scoring models.

About us

Prometeo Talent is a recruitment firm with a strong presence across the Americas and Europe. We specialize in connecting companies with highly specialized technology professionals.

We´re parthering with leading automotive group with a strong presence in the regional market, specializing in vehicle sales, aftersales services, financing solutions, and comprehensive customer support.


About the role

We are looking for a Marketing Operations CRM Specialist to join our growing team. This role is ideal for someone who thrives at the intersection of marketing, data, and systems, and is passionate about building scalable processes that drive growth.

You will be responsible for managing, optimizing, and scaling our CRM and marketing automation ecosystem, ensuring clean data, efficient workflows, and actionable insights for the marketing and sales teams.


What You’ll Do

  • Own and manage the CRM platform (e.g., HubSpot, Salesforce, or similar)

  • Design, build, and optimize marketing automation workflows

  • Ensure data quality, governance, and segmentation strategies

  • Collaborate with marketing, sales, and RevOps teams to align processes

  • Develop and maintain dashboards and reports to track performance

  • Implement lead scoring models and lifecycle management processes

  • Manage integrations between CRM and other tools (email, ads, analytics, etc.)

  • Support campaign execution through list management and automation

  • Identify opportunities to improve funnel conversion and operational efficiency

  • Document processes and maintain CRM best practices


Requirements

  • 3+ years of experience in Marketing Operations, CRM management, or similar roles

  • Hands-on experience with CRM platforms (HubSpot, Salesforce, or equivalents)

  • Strong understanding of marketing automation and lead lifecycle management

  • Experience with data analysis, reporting, and dashboards

  • Familiarity with integrations (APIs, Zapier, or similar tools)

  • Strong attention to detail and data accuracy

  • Ability to work cross-functionally with marketing and sales teams

  • Advanced English communication skills (written and verbal)

Nice to Have

  • Experience in B2B SaaS environments

  • Knowledge of SQL or data tools (e.g., BigQuery, Looker, Tableau)

  • Experience with attribution modeling and funnel analytics

  • Background in Revenue Operations (RevOps)


What do we offer?

  • 🌎 100% remote work (LATAM)

  • 💵 Competitive compensation in USD

  • ⏰ Flexible schedule

  • 🚀 Opportunity to work with a fast-growing international team

  • 📚 Professional growth and learning opportunities

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