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AI Summary
We are…
A leading digital sports media group with a large global presence. Our Better Collective brands, including Action Network, Playmaker, Rotogrinders, HLTV, and The Nation Network, attract over 400 million monthly visits. At Better Collective, we believe in the power of sports to unite and inspire people. With our innovative approach and fan-first mentality, we're redefining how sports content is consumed and shared.
Like all winning teams, we value respect, creativity, and fun. We operate in a dynamic environment where collaboration drives ideation and where you will help shape the ever-growing sports media landscape as we know it. Here at Better Collective, we provide an opportunity for your voice to be heard and create a space where you can have fun in the process. We’re not just about work, rather we look to build a community that celebrates victories, learns from hardships, and grows as one. Whether a sports fan or just curious, Better Collective is the place where your talent can shine while you make a real impact along the way.
You are…
An intern with either prior experience in CRM or lifecycle marketing or a demonstrated passion for marketing within the sports or sports betting industry.
You will…
Contribute to the team's overall CRM marketing strategy to increase user engagement.
Execute marketing campaigns focused on customer awareness, acquisition, engagement, and retention across email, push notifications, and in-app messaging.
Track and report on CRM campaign performance metrics.
Stay up to date on CRM trends, customer behavior, and industry best practices to continually elevate campaign strategy and execution.
You have…
Interest in learning about email, CRM and lifecycle marketing
Hands-on experience with a CRM platform or marketing automation tools, particularly HubSpot, preferred but not required.
A passion for sports, with a solid understanding of fantasy and sports betting terminology and user behavior.
Strong communication skills with the ability to clearly present insights and recommendations.
An analytical mindset with comfort around using data to evaluate and refine marketing campaigns.
Availability to work nights and weekends as the sports calendar requires.
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