Marketing Director - Global High Tech Europe

Nalco Water, an Ecolab Company, is seeking a Director Marketing, Europe High Tech Division (Data Center and Microelectronics segments). This key leadership role is responsible for shaping and executing the marketing strategy for Ecolab’s High-Tech business with primary focus on the data center and microelectronics markets. The role is responsible for driving profitable growth and commercializing innovative solutions that deliver customer value. 

This highly visible role, partners closely with sales, operations, finance, research and development, supply chain, and digital teams to drive growth and strengthen customer relationships. The Director Marketing will lead portfolio strategy, support commercialization across chemicals, equipment, digital tools, and services, and equip the sales organization with the messaging and tools needed to succeed. The role also brings customer and market perspectives into business decisions and guides go-to-market priorities. 

This role will be based in Europe (key market locations), travel is approximately 30%. 
 

What’s in it For You: 

• You’ll join a growth company offering a competitive base salary, bonus structure and benefits 

• A long term, advancing career path   

• Access to the industry’s most innovative training programs 

• A culture that values safety first, including training and personal protection 

• Pride in working for a company that provides clean water, safe food, abundant energy and healthy environments 
   

What You Will Do: 

• Define and execute the Europe growth strategy and marketing plans for the Europe High-Tech business, with emphasis on data center and microelectronics priorities 

• Build and develop a high-performing team and foster an inclusive, collaborative culture that supports both strategic initiatives and operational excellence 

• Drive portfolio strategy, including positioning, lifecycle management, pricing support, and investment focus 

• Partner with sales, corporate accounts, and regional teams to activate strategy, deepen customer engagement, and win key opportunities 

• Lead commercialization of new products, services, digital tools, and equipment offerings with RD&E, supply chain, and other partners 

• Develop value propositions, messaging, sales tools, and customer-facing content that clearly communicate the differentiated value of Ecolab solutions 

• Translate customer insight, market trends, competitive intelligence, and business performance data into actionable strategies 

• Lead market segmentation, customer prioritization, and opportunity assessment to focus resources on the highest-value opportunities 

• Create and present strategic business reviews, innovation plans, market assessments, and recommendations to senior leadership 

• Identify and address portfolio, supply, quality, regulatory, or market issues that could create business risk or hinder growth objectives 

• Ensure the sales force is supported with effective training, marketing programs, campaign activation, and commercial enablement capabilities 

• Align segment priorities with broader business objectives, customer requirements, and resource allocation 

• Maintain a strong understanding of industry trends, customer needs, and adjacent market developments to inform strategy 

• Engage directly with customers and industry stakeholders to deepen insight, validate strategy, and reinforce Ecolab’s position as a trusted partner 

• Support industry events, strategic partnerships, and external activities that strengthen Ecolab’s role in the data center and semiconductor ecosystem 
   

Minimum qualifications: 

• Bachelor’s degree with a preference for Chemical / Mechanical engineering, along with an MBA with 10+ years of professional technical and marketing experience 

• 5+ years of experience in data center, or adjacent industrial/technology-driven markets  

• 5+ years of experience leading, coaching, and developing high-performing teams and/or managing direct reports 

• 5+ years of experience working across functions to define marketing strategy, drive commercialization and growth 

• Experience working effectively in a matrix organization 
   

Preferred Qualifications:  

• Experience in water treatment industries 

• Experience developing and executing marketing strategy in a global B2B environment serving microelectronics, data center, or other technical markets 

• Experience commercializing and launching new products, equipment, services, digital offerings, or equipment-based solutions 

• Strong portfolio and product lifecycle management experience 

• Business-to-business marketing experience with highly technical products and services and the ability to translate complex technical concepts into compelling commercial value propositions 

• Demonstrated strategic thinking and business acumen, with the ability to turn market insight, customer needs, and competitive intelligence into action 

• Experience with market segmentation, opportunity sizing, competitive analysis, go-to-market planning, and market development across complex global environments 

• Strong communication and executive presentation skills, with the ability to influence at all levels of the organization and credibly engage both technical and commercial audiences 

• Experience engaging with industry events, strategic partners, and external stakeholders to strengthen market presence 

• Ability to create an environment that encourages breakthrough thinking, collaboration, and disciplined execution in a matrixed global organization 

• Strong organizational, project management, and problem-solving skills in a fast-paced environment 

​

Ecolab is seeking a Segment Marketing Manager to support growth in the Europe High-Tech business, with a dedicated focus on Data Centers. Reporting to the Europe High-Tech Marketing Director, this role will serve as the Data Center segment expert across Europe, translating customer needs, market trends, technical requirements, and competitive intelligence into portfolio strategy, value propositions, go-to-market plans, sales enablement, and commercial programs that strengthen Ecolab’s differentiation and accelerate profitable growth. 

What You Will Do:  

• Lead the Data Center segment marketing strategy for High-Tech Europe, supporting profitable growth, customer retention, pipeline creation, and stronger win rates in priority accounts. 

• Own Data Center segment positioning, messaging, and value proposition development across water treatment, chemistry, equipment, digital tools, monitoring, service, and cooling-related solutions. 

• Translate customer needs, voice-of-customer input, technical requirements, regulatory trends, sustainability drivers, and competitive intelligence into actionable segment priorities and commercialization plans. 

• Develop and execute annual and long-range Data Center segment plans covering market development, customer prioritization, demand generation, sales activation, portfolio needs, and go-to-market execution. 

• Partner closely with Sales, Corporate Accounts, RD&E, Technical, Digital, Supply Chain, Finance, and regional teams in Europe to align customer needs with innovation priorities and commercial execution. 

• Equip Sales, Technical, and account teams with clear messaging, competitive battlecards, customer insights, training, qualification questions, proposal support, and value-selling tools. 

• Support commercialization of new Data Center offerings by defining launch readiness, field enablement materials, customer-facing content, adoption plans, and success metrics. 

• Monitor competitor activity across water treatment, reuse, cooling, equipment, digital, service, and integrated solutions providers, including Kurita and Veolia, and convert insights into practical sales and portfolio actions. 

• Contribute to pricing, portfolio, bundling, and program decisions by using market research, customer insight, competitive analysis, and commercial data to inform recommendations. 

• Lead cross-functional initiatives across regional and global Sales, RD&E, Technical, and marketing teams, using influence, disciplined project management, and clear communication to deliver segment priorities without direct reports. 

• Strengthen Ecolab’s differentiation by connecting customer outcomes to uptime, cooling reliability, water stewardship, energy efficiency, compliance, total cost of ownership, and sustainability performance. 

• Collaborate with global High-Tech, RD&E, Technical, and marketing teams to ensure European Data Center customer requirements are represented in global roadmaps, launch plans, and value propositions. 

Minimum Qualifications:  

• Experience developing and executing marketing strategy in a business-to-business environment, ideally in Data Centers, High-Tech, industrial water, cooling, equipment, digital, or technical service markets. 

• Strong understanding of segment marketing, portfolio strategy, product lifecycle management, value proposition development, and go-to-market planning. 

• Experience supporting commercialization of products, services, digital tools, equipment-based solutions, or integrated technical offerings. 

• Ability to translate complex technical topics into clear customer value propositions, sales messaging, and commercially relevant recommendations. 

• Strong commercial acumen, with the ability to connect market insight, customer needs, competitive dynamics, and business performance to growth actions. 

• Experience working with Sales, RD&E, Technical, and global teams in a matrix organization to influence priorities and deliver results. 

• Demonstrated leadership, strategic thinking, project management, and problem-solving skills, with the ability to manage multiple priorities in a fast-moving market. 

• Effective oral and written communication skills, strong organizational skills, sound judgment, and attention to detail in a fast-paced environment 

• Ability to work independently, lead through influence, and collaborate effectively across functions, geographies, and regional and global teams. 
  ​

About Ecolab: 

At Ecolab, we prioritize our talent-first philosophy by creating the most capable and diverse team to excel at our nearly three million customer sites. Building on a century of innovation, our 48,000 associates help deliver comprehensive science-based solutions, data-driven insights and world-class service to advance food safety, maintain clean and safe environments, and optimize water and energy use, and improve operational efficiencies and sustainability for customers in the food, healthcare, life sciences, hospitality and industrial markets in more than 170 countries around the world. Our solutions not only enhance operational efficiency but also contribute to sustainability and public health, making a positive impact on the world. We are committed to eliminating unnecessary complexities and embracing a beginner's mindset, continuously seeking new perspectives and innovative solutions to stay ahead in a rapidly changing world. 

Ecolab’s commitment to diversity, equity and inclusion (DE&I) reflects our longstanding value of working together to integrate diverse perspectives to challenge ourselves, reach our goals and do what’s right. 

Apply today and join one of the most ethical companies with over a hundred years of history. 

Join Ecolab and help us protect what’s vital.  

#li-eu