Marketing & Content Creation Specialist (Job ID: KAYKYL1R)

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🚀 JOB TITLE: Marketing & Content Creation Specialist
🆔 JOB ID: KAYKYL1R
🏭 INDUSTRY: Marketing / Content Creation
📍 LOCATION: LATAM / PH / South Africa / Egypt
💼 JOB STATUS: Full Time
🕒 WORK SCHEDULE: Flexible Schedule with Mandatory Overlap 1–2 Times per Week for Strategy Calls
💵 SALARY: $8 – $10 USD per hour
📅 TARGET START DATE: ASAP

⚠️ PLEASE NOTE: This role requires a highly independent and creative content professional who can transform raw content into polished, publish-ready media with minimal supervision. We are looking for someone who thrives in both creative storytelling and process-driven execution while maintaining exceptional attention to detail and confidentiality.

ROLE OVERVIEW

About the Client:

Our client is a U.S.-based organization that provides physical, occupational, and speech therapy services, primarily serving senior living and retirement communities. Alongside their healthcare business, the founders also operate a personal creator brand focused on family life, outdoor adventures, and long-form storytelling through digital media platforms.

This position supports both sides of the business, each with distinct audiences, objectives, and content requirements. The ideal candidate must be able to adapt communication styles, creative approaches, and execution strategies accordingly.

About the Role:

We are seeking a full-time Marketing & Content Creation Specialist with strong video editing, content management, and social media execution experience.

This role is ideal for someone who can independently manage deliverables, organize content workflows, and transform provided footage, images, and written materials into engaging, high-quality content without constant oversight.

This is not an on-camera role and does not involve clinical or administrative responsibilities. Instead, your primary focus will be content production, platform management, organization, and performance tracking.

Two Distinct Content Streams Critical to This Role

1. Creative and Long Form Content Higher Effort

This portion of the role is more time consuming and highly creative.

Responsibilities include:

• Editing long form YouTube videos ranging from ten to twenty minutes using raw family style footage such as outdoor activities, trips, and daily life moments.
• Combining multiple video clips, photos, and audio into cohesive and engaging stories.
• Making creative decisions related to clip selection, pacing, music using royalty free sources only, transitions, and overall story flow.
• Repurposing long form videos into short form content for platforms such as YouTube Shorts, TikTok, and Instagram Reels.
• Understanding that YouTube's growth strategy differs significantly from TikTok and Instagram, and adjusting editing style and structure accordingly.

2. Professional and Compliance Focused Content Lower Creativity Higher Precision

This portion of the role is more structured and process driven.

Responsibilities include:

• Light editing and formatting of healthcare related videos such as product demonstrations and therapy tools.
• Managing posting and scheduling across Facebook, TikTok, Instagram, YouTube, and creator or affiliate platforms.
• Publishing clinician spotlights, company updates, educational posts, clinic events, therapy activities, and patient success stories.
• Creating or refining simple educational graphics and infographics using provided content.
• Ensuring a professional tone, brand consistency, patient privacy, and compliance with healthcare data protection standards.

Most of this content will be provided or clearly outlined. The focus of the role is execution, refinement, accuracy, and consistency.

Key Responsibilities

1. Content Production & Editing

• Video Editing: Execute high-quality edits for both long-form (YouTube/Webinars) and short-form (Reels/TikTok/Shorts) content.
• Optimization: Apply platform-specific formatting, captions, and technical SEO to maximize reach.

2. Distribution & Management

• Social Media Operations: Manage the end-to-end posting process, including scheduling and caption implementation across all platforms.
• Digital Asset Management: Maintain a highly organized filing system via Google Drive and shared folders for easy retrieval.

3. Analytics & Reporting

• Performance Tracking: Monitor and report on core KPIs, including views, engagement rates, and follower growth.

Role Scope & Boundaries (Non-Negotiable)

Operational Status: This is an Execution-Only role. The Editor acts as the technical hands of the brand, not the clinical or strategic voice.

Core Expectations

• Confidentiality: Maintaining the "Fort Knox" integrity of sensitive healthcare and family data.
• Accuracy: Ensuring provided compliance guidance is followed to the letter during the editing process.
• Efficiency: Streamlining the workflow from raw footage to scheduled post.

Qualifications & Skills

Core Competencies (Must-Have)

• Video Editing Mastery: Expert-level proficiency in Adobe Premiere Pro, CapCut, or DaVinci Resolve. You must be capable of handling complex long-form YouTube edits (storytelling, pacing, audio leveling) in addition to high-energy short-form clips.
• Platform IQ: A deep understanding of the technical differences between YouTube, TikTok, and Instagram, specifically regarding audience retention and platform-specific algorithms.
• Precision & Context: High-level English comprehension to ensure captions are 100% accurate and medical/professional context is preserved.
• Operational Discipline:
  • Strong self-management skills with the ability to meet deadlines under minimal supervision.
  • Willingness to utilize Hubstaff for transparent time-tracking and productivity.

Experience & "Bonus" Assets (Preferred)

• U.S. Market Experience: Prior experience working with U.S.-based clients or creators.
• Niche Familiarity: Background in Healthcare, Wellness, or Professional Services (understanding the tone and "feel" of high-compliance industries).

Affiliate Ecosystems: Familiarity with Amazon Creator or other affiliate marketing platforms is a significant plus.

WHY JOIN?

Creative Variety:
Work across both a professional healthcare organization and an engaging lifestyle creator brand

High Ownership Role:
Take ownership of content production and become a trusted extension of the business

Long-Term Opportunity:
Join a growing organization seeking a reliable long-term team member

Flexible Work Environment:
Enjoy a flexible schedule while collaborating directly with founders and decision-makers

✨ Join a growing network of exceptional remote professionals
📩 Submit your application today and take the next step in your career!