Responsibilities
Your Responsibilities
- You will further develop our global employer branding strategy and translate it into concrete, measurable initiatives across the entire talent funnel, from initial awareness through to hiring.
- You will design and manage recruiting campaigns across multiple channels (e.g. social media, paid media, and out-of-home advertising), ensuring that messaging and content are clearly tailored to our target audiences.
- You will build and strengthen our employer brand presence on social media, creating content that authentically showcases what WEPA stands for.
- You will continuously analyze and enhance the candidate journey, ensuring a consistent and positive candidate experience throughout the recruitment process.
- You will collaborate closely with HR, Marketing, and business functions across Europe, bringing together different perspectives and making clear, well-informed decisions.
- You will lead working students and trainees within the team, providing day-to-day guidance and supporting their professional growth and development.
Qualifications
Your Profile
- You hold a master's degree in Human Resources, Marketing, Communications, or a comparable qualification.
- You bring several years of experience in employer branding, HR marketing, and strategic recruiting, ideally within an international corporate environment.
- You have independently planned and executed campaigns and are able to evaluate their success based on data and performance metrics.
- You are confident in working with a variety of stakeholders and their interests, communicating clearly, reliably, and on equal footing.
- You work in a structured manner, set clear priorities, and maintain an overview even when managing multiple projects simultaneously.
- You communicate confidently with colleagues across Europe, both in German and English.
- Initial leadership experience and a proven track record of managing complex projects complete your profile.
We are WEPA, a forward-thinking European family business with a clear sense of purpose and high standards for our own conduct.
We have been developing, manufacturing and distributing sustainable hygiene papers for generations, thus contributing each and every day to the health, wellbeing and quality of life of millions of people across Europe.
What makes us special: we bring together business strength with responsibility – for our customers, for the environment, and above all for the people who work at WEPA. Across 15 sites in Europe, approximately 4,500 employees design and develop innovative solutions for everyday hygiene ranging from toilet paper and towel paper to tissues, utilising efficiency, sustainability and high quality standards. In doing so we adopt a long-term perspective, invest consistently in sustainable technologies and continuously evolve our company – together with the people who make WEPA what it is.
Attractive Compensation
We reward outstanding performance with competitive compensation based on our collective employment agreement, including 13 monthly salaries and vacation pay.
Work That Fits Your Life
We reward outstanding performance with competitive compensation based on our collective employment agreement, including 13 monthly salaries and vacation pay.
Health & Wellbeing
We support your physical and mental wellbeing through health services that help you thrive at work and beyond. Benefit from bike leasing, EGYM Wellpass, TELUS support and dedicated wellbeing events for employees and their families.
Future Security & Protection
We help you plan for the future with a company pension scheme and a lifetime working account that provides additional flexibility throughout different stages of your career and private life.
Growth & Development
We empower you to grow through continuous learning, development opportunities and WEPA Academy programs that help you reach your full potential. Benefit from our collaborative team-building activities.
Strong Company Culture
We foster an inclusive and respectful workplace where people collaborate openly, support one another and contribute to a positive team culture where every voice matter.