Head of Marketing (Growth) -100% remote-

 Posted 2 months ago
     
5-10 years experience
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AI Summary

The role involves leading growth and marketing efforts to scale SaaS acquisition, improve lead quality, and optimize conversion funnels. You will collaborate with Sales, Product, and Customer Success teams to drive business impact through data-driven experiments and lifecycle strategies.

About the Job

We are looking for a professional to lead our growth and marketing efforts, with a passion for scaling SaaS, aiming on generating high-quality opportunities and improving conversion across the funnel.

The ideal candidate is not focused on content or branding, but on driving real business impact. You should be able to understand our users, identify what drives conversion and turn that into scalable acquisition and growth strategies.

We’re a product-led company. Your role will be key to attract the right customers, improve conversion and turn our existing demand into a scalable revenue engine. Your work will have a direct impact on growth.

The job is fully remote. As one of the leading SaaS platforms in time tracking and productivity software, we serve thousands of business clients all over the globe. The team, including the managing partners, is mostly located in Argentina, while the company is incorporated in the USA.

Responsibilities

  • Improving lead quality, focusing on B2B accounts and teams

  • Optimizing acquisition channels (organic, paid, partnerships)

  • Identifying and scaling sources that generate high-value customers

  • Analyzing which leads convert and why

  • Improving landing pages and conversion funnels

  • Increasing demo paid conversion rate

  • Designing and enhancing lifecycle flows (post-signup, post-demo)

  • Identifying drop-off points and improving activation

  • Running continuous experiments (messaging, positioning, funnels)

  • Working closely with Sales and Customer Success to align on revenue

  • Collaborating with Product by bringing insights from user behavior and acquisition

Qualifications

Required

  • English level: Bilingual

  • 3+ years of experience in B2B SaaS (Marketing, Growth or similar role)

  • 5+ years of work experience

  • Strong understanding of funnels and conversion optimization

  • Work experience with organic acquisition (SEO as a growth channel)

  • Analytical mindset and data-driven decision making

  • Hands-on execution mindset

Preferred

  • Experience working on Product-Led Growth (PLG) environments

  • Experience improving activation and onboarding flows

  • Experience running A/B tests and growth experiments

  • Familiarity with analytics tools and product metrics

About TrackingTime

We are the leading SaaS platform in time tracking and productivity software in Latin America, helping thousands of businesses around the world - from Freelancers to world-class brands- to optimize their productivity and streamline their workflows.

We simplify time tracking, project management, attendance, employee timesheets, time cards and productivity reporting. Teams and freelancers can capture work hours in real time, automate timesheets, and connect seamlessly with 50+ apps like Slack, Trello, and Google Calendar. Unlike competitors, TrackingTime provides real-time visibility without compromising employee privacy, ensuring accurate insights while fostering trust and productivity.

Benefits

  • Fully Remote

  • Full-time

  • USD payment

  • Co-working space available

  • Hired under US contract

  • Meals / Courses / Gym

  • Office perks

  • Healthy work environment

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