Head of Growth

Top mobile game publishers like Netflix Games and Etermax turn to us when they need to break through the noise and unlock their growth.

As Head of Growth at AppAgent, you will lead a curious and high-performing Growth team. You will set the direction for growth strategies across new launches, scaling titles, and established games looking for their next stage of growth. You will also shape how we design, evolve, and deliver our Growth services, making sure AppAgent stays ahead in the industry.

Your expertise will have a direct impact not only on our clients’ titles but also on how AppAgent shapes the future of mobile growth.

YOUR TASKS IN A NUTSHELL

• Strategic Development: Identify opportunities to strengthen our services, address internal weaknesses, and advance our growth offering.

• Growth Strategy: Develop and execute end-to-end growth strategies for key clients, from UA and ASO to new market entries, while elevating internal frameworks.

• Client Partnership: Build and nurture long-term client partnerships based on a deep understanding of their business goals and the broader mobile gaming ecosystem.

• Team Leadership & Growth: Lead, mentor, and support the Growth Team, setting clear standards for the team’s work while helping colleagues develop their expertise.

• AI & Innovation: Integrate AI-driven tools and solutions into the team’s workflow and explore how new technologies can enhance both client deliverables and internal processes.

ABOUT YOU

• You have a deep and diverse background in the mobile marketing space, with a core expertise in User Acquisition and direct experience in mobile games.

• You think beyond UA, with a strong understanding of the full growth stack (ASO, Creative, Analytics) and how these disciplines work together to drive results.

• You find the story in the data. You're fluent in marketing analytics platforms (including MMPs) and can turn numbers into a clear, actionable strategy.

• You are comfortable operating at both campaign and strategic levels, whether working with senior clients, guiding your team, or driving internal discussions about how we improve our processes and services.

• You are a natural communicator, able to build trust with senior clients and inspire your internal team.

• You have experience leading, mentoring, or developing others, and you know how to raise the quality of work without taking ownership away from the team.

WHAT WE OFFER

The Work & Your Growth

• High-Level Strategy: Act as a key strategic advisor to world-class gaming studios, influencing their global marketing roadmaps.

• Real Ownership: Lead the Growth Team and shape how AppAgent designs, evolves, and delivers its Growth services.

• An Innovation Sandbox: Work with new AI tools and product initiatives through our in-house innovation hub, turning useful ideas into stronger client work and internal processes.

• A Strategic Seat at the Table: Work alongside AppAgent’s leadership on the direction of the business, team priorities, and future opportunities.

• Dedicated Growth: Real support for your professional development, with a budget for courses, industry conferences, and knowledge-sharing sessions.

How We Work

• Autonomy and Ownership: We trust you to be the expert. You’ll have the independence to lead your team, shape how projects run, and set up workflows in the way you know works best.

• Flexibility: We are hybrid first with core hours 10 AM - 4 PM and open to remote cooperation.

• A Standout Office: Our headquarters is a villa with a large garden in Prague - a great place for focused work or to hang out after.

• An International Team: Join a diverse, English-speaking team that comes together for regular events and memorable offsites.

If you’d like to learn more about life at AppAgent, check us out on Instagram and TikTok.

OUR (USUAL) HIRING PROCESS

• Online discovery call

• Interview with a member of the management team

• Test case study & presentation

• Culture match final interview with CEO and COO