Head of Global Marketing

 Posted 2 months ago
     
10+ years experience
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AI Summary

The Head of Global Marketing will define and execute a global marketing strategy to position Movius as a leader in secure communications while driving demand generation and revenue growth. This role involves leading product marketing, brand communications, and partnerships to enhance the company's market presence.
About Movius
Movius is the global leader in Secure Communication as a Service (SCaaS™), solving the critical challenge of secure, compliant employee‑to‑client communication across voice and messaging. Our flagship solution, MultiLine™, enhances workflows, resolves compliance gaps, and unifies cross‑channel messaging. With AI‑powered capabilities, Movius enables businesses to build strong, lasting customer relationships through a company‑owned, controllable communication system—welcome to Phone 3.0™.
Headquartered in Alpharetta, GA, with offices in New York, Silicon Valley, Bangalore, and London, Movius partners with leading carriers including T‑Mobile, Vodafone, TELUS, BT, and Singtel.
 

Head of Global Marketing 

Location: USA or Canada
Reporting to: CEO

Role Overview

Movius is seeking a strategic and execution-focused Head of Marketing to lead global marketing and drive growth across enterprise and financial services segments. The role will be responsible for shaping the company’s brand, accelerating pipeline generation, and positioning Movius as the market leader in secure, compliant mobile communications.

This leader will bring a deep understanding of B2B SaaS, telecom, and regulated industries, and will align marketing closely with sales, product, and customer success to drive measurable business outcomes.


Key Responsibilities

1. Strategic Leadership

  • Define and execute a global marketing strategy aligned to Movius’ growth objectives
  • Position Movius as the category leader in mobile compliance, MultiLine, and secure communications
  • Partner with the CEO and executive team on corporate strategy, messaging, and market expansion

2. Demand Generation & Revenue Growth

  • Own pipeline creation and marketing-sourced revenue targets
  • Build scalable demand generation engines across digital, field, and partner channels
  • Optimize conversion across the funnel (MQL → SQL → closed revenue)
  • Drive account-based marketing (ABM) strategies targeting tier-1 financial institutions and global enterprises

3. Product Marketing & Positioning

  • Lead product marketing, including messaging, differentiation, and go-to-market strategies
  • Clearly articulate Movius’ value proposition versus competitors (e.g., compliance capture, voice/text separation, carrier-grade reliability)
  • Launch new products and features with strong market impact

4. Brand & Communications

  • Build a strong, differentiated global brand
  • Oversee PR, analyst relations, and thought leadership (e.g., compliance, BYOD, mobile recording)
  • Elevate executive visibility through media, events, and industry engagement

5. Partnerships & Ecosystem Marketing

  • Develop joint marketing strategies with key partners (e.g., carriers, Microsoft, compliance platforms)
  • Strengthen Movius’ presence in partner ecosystems and marketplaces

6. Customer & Market Insight

  • Bring the voice of the customer into all marketing and product initiatives
  • Leverage data and insights to refine segmentation, targeting, and messaging
  • Track market trends, regulatory changes, and competitive dynamics

7. Team & Operational Excellence

  • Build and lead a high-performing global marketing organization
  • Establish KPIs, dashboards, and ROI accountability across all marketing programs
  • Manage budget allocation to maximize growth efficiency

Qualifications & Experience

  • 8–15+ years of marketing leadership experience in B2B SaaS, telecom, or enterprise technology
  • Proven track record of driving pipeline and revenue growth in complex, enterprise sales environments
  • Strong experience in financial services, compliance, or regulated industries preferred
  • Expertise in product marketing, demand generation, and brand building
  • Experience working with global teams and partners
  • Analytical mindset with strong command of marketing metrics and ROI

Key Attributes

  • Strategic thinker with hands-on execution capability
  • Strong storyteller with the ability to simplify complex technical solutions
  • Commercially driven and highly collaborative with sales leadership
  • Comfortable operating in a fast-growing, evolving company environment

Success Metrics

  • Marketing-sourced and influenced pipeline/revenue
  • Brand awareness and market positioning improvements
  • Product launch effectiveness
  • Customer acquisition cost (CAC) and funnel conversion rates
  • Partner-driven pipeline contribution

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