Global Marketing Operations Lead

 Posted 2 hours ago
  
 Canada
  
 77760 - 116K per year
  
5-10 years experience
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AI Summary

Lead the deployment and integration of marketing technology infrastructure and develop a strategic technology roadmap aligned with the revenue engine. Manage global governance of data standards and oversee the administration of core demand generation tools.

Rockwell Automation is a global technology leader focused on helping the world’s manufacturers be more productive, sustainable, and agile. With more than 28,000 employees who make the world better every day, we know we have something special. Behind our customers - amazing companies that help feed the world, provide life-saving medicine on a global scale, and focus on clean water and green mobility - our people are energized problem solvers that take pride in how the work we do changes the world for the better.

We welcome all makers, forward thinkers, and problem solvers who are looking for a place to do their best work. And if that’s you we would love to have you join us!

Job Description

The Marketing Operations Lead within Rockwell Automation's marketing operations team and manages, supports, and advances our core demand generation marketing technology tools and processes, integrations, and workflows while overseeing governance of this technology for Rockwell Automation and Plex Systems.

You will work within the Global Marketing Operations group and report to the Global Marketing Operations Sr. Manager as part of a dynamic, innovative team of digital professionals. You will work with a team of marketing professionals in the areas of demand generation, planning and processes, and project management. You will serve as the global point person for digital tools and processes and provide support for the regional execution and building our new digital demand capabilities.

Your Responsibilities:

  • Marketing Technology
    • Lead marketing infrastructure deployment and integration, including outlining marketing technology roles and responsibilities and evaluating the maturity of skills and process required to efficiently use technology
    • Develop marketing's technology roadmap; work with sales operations and other appropriate functions to create a technology roadmap that is aligned across revenue engine
    • Promote the adoption and use of our current technology
    • Keep up to date on martech landscape expansion and trends to provide recommendations for new technologies
    • Guide global/regional sustainable usage of primary marketing technology by developing documented processes and capabilities in consideration of capacity.
    • Be global point person for digital processes
    • Set global governance of data standards to harmonise data between MAP, CRM, LMP, GMOT and cloud-based tools.
    • Power user / systems configurator and administrator of these tools
    • Management and governance of tool usage and standards.
    Marketing Operations
    • Ensure understanding of end-to-end marketing processes and supporting systems
    • Support marketing leaders and staff by delivering capabilities with current technology and recommending new solutions
    • Prioritize, sequences, and manages implementation and enhancement projects according to resource availability and timelines
    • Global requirements gathering and deployment of integrated digital tools and processes
    • Contribute to process and data governance projects to ensure technology management complies with governance standards

The Essentials - You Will Have:

  • Bachelor's degree
  • Legal authorization to work in Canada is required. We will not sponsor individuals for employment visas, now or in the future for this job opening.

The Preferred - You Might Also Have:

  • 8+ years of professional experience in Marketing Automation, Demand Generation, Digital Marketing
  • Demonstrated experience globally deploying and supporting marketing technology management platforms and infrastructure, preferrably Eloqua, CDP, CRM
  • Technical knowledge of tool and database integrations, APIs
  • Hands-on experience with experimentation, set-up, and assessment in marketing technology related SaaS platforms
  • Experience and certification with Eloqua or similar marketing automation platform
  • Experience and familiarity with Microsoft Dynamics CRM and Power BI
  • Knowledge of HTML, SQL

What We Offer:

  • Health Insurance including Medical and Dental
  • Health Care Spending Account (HCSA – dependent on the plan chosen)
  • Employee Assistance Program (EAP)
  • Retirement plans
  • Paid Time off
  • Volunteering Time off
  • Employer Savings Plan Matching (includes RRSP, TFSA, and EPSP)
  • Employer Paid DC Pension
  • Maternity and Parental Leave Top-Up
  • Fitness Reimbursement Program
  • Flexible Work Schedule where you will work with your manager to enjoy a work schedule that can be flexible with your personal life.
  • This position is part of a job family. Experience will be the determining factor for position level and compensation.

For this role, the Base Salary Compensation is from $77,760.00 - $116,640.00 CAD Annual with an annual target bonus of 5% of base salary. Actual pay will be based on factors such as skills, knowledge, education, and experience.

This posting is for an existing vacancy within our organization

At Rockwell Automation we are dedicated to building a diverse, inclusive and authentic workplace, so if you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

#LI-Hybrid

#LI-AC1

We are an Equal Opportunity Employer including disability and veterans. 

If you are an individual with a disability and you need assistance or a reasonable accommodation during the application process, please contact our services team at +1 (519) 618-4899.

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