General Marketing Specialist - Brazil

 Posted 3 months ago
     
0-2 years experience
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AI Summary

The specialist will strategically adapt and execute regional marketing initiatives for Brazil, leading end-to-end campaign execution including localized content strategy and asset development. Responsibilities also include collaborating with local teams and agencies to strengthen brand awareness and accelerate business growth.

About Us
 
About VT Markets

 

VT Markets is an award-winning multi-asset brokerage trusted by over 3 million traders in over 160 countries with 450 employees - and growing. Founded in 2015 with the mission to make trading accessible to everyone, VT Markets offers a robust trading environment, over 1000 tradeable instructions, ultra-low spreads, and lightning-fast execution. We are committed to providing excellent customer service and empowering modern trades to seize market opportunities. Our platform allows traders to trade anytime, anywhere, supporting them in their journey to build a safe financial future.

 
Your Role at VT Markets

We are looking for a versatile, hands-on marketer with a strong background in fintech. Experience in CFD trading or related financial products is mandatory.This role requires someone who can independently plan, execute, and optimize in-market marketing initiatives to strengthen brand awareness while driving country-level revenue growth. As the in-market champion, you will translate regional marketing strategies into effective localized execution, ensuring full alignment with global brand standards, messaging, and marketing SOPs.
 
 Job Requirements

  • Bachelor’s degree or  equivalent practical experience.
  • 1–3 years of experience in  social media, content creation, digital marketing, or creative content  writing, either from an agency or in-house role. Agency experience is a  plus.
  • Exposure to fintech or financial services is an advantage and  CFD industry experience is a must..
  • Fluent in Portugues (spoken and written); working proficiency in English is required. 
  • Familiar with major social  media platforms, including Facebook, Instagram, YouTube, Twitter/X, with a      good understanding of platform best practices.
  • Hands-on and eager to  learn, with the ability to support content planning, execution, and optimisation.
  • Proactive, detail-oriented, and able to multitask in a fast-paced environment.
  • Basic experience or interest in photography, image/video editing tools, or creative software  is a plus.
  • Well-organised,resourceful, and able to manage tasks independently within given timelines.
  • Comfortable working in a cross-cultural and cross-departmental environment.
 
Job Responsibilities
 

  • Strategically adapt and  execute regional marketing initiatives for Brazil, ensuring alignment with  global brand positioning, narrative, and marketing SOPs.
  • Lead end-to-end campaign  execution including planning, localized content strategy, asset  development, performance tracking, and cross-market alignment to maximize  brand and revenue impact. 
  • Oversee localization of  marketing assets (copy, visuals, video) to ensure cultural relevance,  linguistic accuracy, and compliance with local regulations.
  • Collaborate closely with  local sales teams, IBs, partners, and KOLs to develop in-market strategies  that strengthen brand awareness and accelerate business growth.
  • Act as the primary point  of contact for local agencies and vendors, managing media buying, content      production, and event execution.
  • Conduct continuous market  research to identify emerging trends, client behavior, competitor activity, and regulatory developments within the country.
  • Track, monitor, and report  campaign and market KPIs (e.g., leads, conversion rates, FTD/FTT,  engagement, and brand sentiment).
  • Identify market gaps and  provide actionable insights through weekly and monthly performance reports      to the Regional and Global Marketing teams.
  • Support additional  regional marketing initiatives and cross-market projects as required.
     
Job Benefits
 

What We Offer

 

As official partners of Newcastle United F. C., VT Markets aspire to break the ancient boundaries of traditional personal finance. Through a culture of transparent and objective performance management, we are in constant pursuit of excellence, individually and collectively. Here, collaboration and intrapreunership is incentived and we aim to empower everyone to understand their contribution to strategic business outcomes through their individualised roles. You can expect personal growth as we aim to lead this fast-growing industry alongside a global team of diverse cultures across over 15 countries.
 

Your journey after applying
  • First round interview with  our talent acquisition partner.
  • Second round interview  with the hiring manager & supporting HRBP.
 

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