Email Marketing Manager

Job Title: Email Marketing Manager

Location: Remote (Worldwide)

Employment Type: Full-Time Contractor

Working Hours: 12:00 PM – 8:00 PM BST (Monday–Friday)

Industry: E-commerce / Email Marketing

About Us

Mint Source is a remote-first bridge that connects vibrant talent with international clients and agencies, enabling skilled individuals to showcase their expertise on a global stage.

Role Overview

Mint Source is recruiting an Email Marketing Manager to join a UK-based Klaviyo Platinum Partner agency that works with e-commerce brands. You'll own email and SMS strategy and execution for 5-7 e-commerce brands, managing the full campaign lifecycle from planning through optimization while serving as the client's trusted marketing partner. You'll work alongside copywriters, designers, and technicians to get campaigns out the door on time and in good shape. Success in this role looks like high-performing campaigns, clear client communication, and consistent revenue impact across accounts. This is the lane where strong retention work meets direct brand ownership, so the right person will enjoy both the strategy and the execution side of email.

What You'll Do

• Plan and execute email and SMS marketing strategies for 5-7 e-commerce brands using Klaviyo and related platforms
• Own end-to-end campaign delivery, from strategy and setup through launch, QA, and post-campaign analysis
• Act as the primary client contact by joining meetings, sharing weekly performance reports, and responding to questions over Slack and email
• Collaborate with copywriters, designers, and technicians to launch campaigns accurately and on schedule
• Monitor and optimize performance across open rates, click-through rates, and revenue contribution
• Run A/B tests, manage segmentation, and build automations that improve engagement and conversions
• Ensure every campaign meets quality and compliance standards, including CAN-SPAM and GDPR requirements
• Manage tasks and timelines using structured workflows in ClickUp and Slack to keep projects on track

What We're Looking For

• 3.5+ years of hands-on experience in e-commerce email and SMS marketing with strong Klaviyo expertise (certification preferred)
• Proven ability to manage multiple brand accounts simultaneously without letting execution quality slip
• Deep understanding of email and SMS automation, segmentation, and customer journey mapping
• Comfortable reviewing designs in Figma and working within project management tools like ClickUp and Slack
• Strong written and spoken English with confidence in client-facing communication
• A data-driven mindset, with the ability to spot issues, recommend improvements, and act on insights
• In-house email marketing experience at a fashion or apparel brand is a strong plus
• Experience with Postscript, Attentive, or subscription platforms such as Recharge or Bold is a plus
• Structured and detail-oriented, comfortable managing overlapping deadlines in a fast-paced agency environment
• Portfolio or work samples welcome but not required

Key Performance Metrics (KPIs)

• Drive measurable improvements in engagement metrics (open rates, CTR) and revenue attribution across assigned accounts
• Deliver campaigns and automations on time and error-free, meeting all QA and compliance standards
• Execute A/B testing and optimization initiatives that produce documented performance gains
• Maintain clear, reliable client communication and reporting that builds trust and strengthens long-term relationships
• Ramp arc: by day 30, fully onboarded onto 2-3 accounts and shadowing campaign delivery. By day 60, independently running campaigns across your full book of 5-7 brands. By day 90, identifying optimization opportunities and leading client conversations with minimal oversight.

What You Get

• Competitive compensation discussed individually based on experience and location
• Fully remote work with a UK-aligned schedule
• Exposure to multiple international e-commerce brands and campaigns
• Clear ownership, defined KPIs, and autonomy in how you deliver results
• Structured workflows, collaborative teammates, and regular feedback
• Opportunities to grow your expertise within a specialized email marketing environment