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The District Promotion Manager is responsible for translating brand strategy into regional plans and managing sales performance within the territory. They also lead, coach, and develop a high-performing sales team while ensuring compliance and budget control.
Responsibilities
Translates Amgen affiliate and brand strategy into regional plans (to deliver successful treatments)
Analyses the sales performance of the relevant brands in the territory and identifies key levers for action (including healthcare developments like VBHC and HIC policies)
Keeps business unit team informed of any market changes / competitor activity relevant to strategy implementation and development
Ensures execution of the Marketing/Commercial tactics by development of territory plans (Plan Of Actions) with team members
Manages approved budgets to ensure appropriate allocation of resources to meet the plan and financial control
Plans, allocates and monitors team expenses budget to ensure budgetary control.
Tracks progress of marketing messages and programs
Monitors implementation of plan of actions throughout sales cycles and ensures budget spend within agreed time, costs, compliance and quality parameters
Monitors, evaluates and acts on field force metrics and standards to maximize sales force effectiveness from a quantitative and qualitative perspective
Builds a high performing sales team by recruiting and selecting candidates and effectively on-boarding new hires
Coaches and motivates team members to achieve/exceed territory goals and optimise individual and team engagement
Conducts annual and ongoing performance reviews and capability assessment within the framework of Amgen’s performance management process
Develop individual team members to continuously improve overall level of performance in their role and for future (talent) development
Supports the team members on external key customer visits as needed
Takes leadership in customer engagement strategies & personal external stakeholder management.
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